AriaSystems Is Offering Free e-book On Monetizing the Internet of Things

AriaSystems.com is offering a free ebook on "Monetizing the Internet of Things: Perspectives from the Front Lines," an e-book released today and available free of charge from Aria Systems, "the leading innovator in recurring revenue management." "The Internet of Things (IoT) promises to create new business models as significant as those that were inspired by the Internet and the smartphone 20 … [Read more...]

DomainHoldings Launches New Ad Exchange Bidtellect; Names Lon Otremba as its CEO

Adweek.com just covered Domain Holdings new ad exchange Bidtellect and the company's new CEO Lon Otremba who previously ran the social gaming firm Tylted. "Bidtellect is the brainchild of John Ferber, who along with his brother Scott co-founded Advertising.com in 2004." "Otremba and Ferber said they've built a new tech platform that can help brands buy native ads in an automated fashion, at … [Read more...]

Godaddy Is Back For The 10th Consecutive Super Bowl With Two Ads; No Word On .Co

"For a 10th year-in-a-row, GoDaddy is going to be in the Super Bowl commercial line-up according to a press release it issued today. Godaddy  has purchased two thirty-second spots, one in each half of the game to be broadcast on FOX February 2. "At least one of the two spots will feature Danica Patrick, who has already been in more Super Bowl commercials than any other … [Read more...]

UPDATED: Samsung Rolls Out Ad Campaign On TogetherWeRise.co With Lebron As Part Of $100M NBA Deal

Samsung has rolled out a new Ad campaign to celebrate the start of the NBA season on the domain name TogetherWeRise.co With Matching Twitter Hash Tag The features Lebron James as the Miami Heat are seeking a three-peat as NBA champs. The site allows you to upload a selfie on ToghetherWeRise.co and the site has pictures of people that have already uploaded pictures. Pictures can also be … [Read more...]

Confirmed: 1and1.com Has Spent Over $50 Million On Television Ads; But Are They Over?

Fairwinds Domain Strategy Blog has confirmed was we have been suspecting, that 1and1.com has spent more than $50 Million dollars on its television advertising campaign promoting pre-registrations for the new gTLD program. ""Web hosting company 1&1 has spent over $50 million on TV, print, and online marketing for new generic top-level domains (gTLDs) and has increased its web traffic by 200% … [Read more...]

Starting Today, Twitter Allows You To Schedule Your Tweets For Publication Up to A Year In Advance

According to a blog post on Twtter.com, starting today, all marketers using Twitter’s Ad Products can schedule organic or Promoted Tweets for specific dates and times up to a year in advance. These can be coordinated to go live with new or existing Promoted Tweet campaigns to enable you to plan your real-time campaigns at your convenience. With scheduled Tweets, you can publish content at … [Read more...]

Internet Advertising Blows Past $20 Billion In 1st Half Of 2013; Up 18%; Check Out This Crazy Chart Starting From 1996

According to  the Interactive Advertising Bureau, Internet advertising revenue surged past $20 billion for an all time record in the first half of this year. Leading the way was an "explosion in mobile ads shown by companies including Facebook and Google". Online ad revenue of $20.1 billion in the first half represents an increase of 18% over last year’s first-half ad revenues of $17 … [Read more...]