Apple has acquired the domain name icloud.net.
There is a story out tonight in AppleInsider.com, that “earlier this week, a tipster told AppleInsider that Apple paid some $1.5 million for the domain, but we were unable to confirm the transaction.”
“TechCrunch was also unable to corroborate financial details. When asked about the domain takeover, Apple declined requests for comment.
“Shortly before iCloud launched in 2011, Apple was rumored to have paid $4.5 million to Swedish software company Xcerion for the iCloud.com domain. The actual amount was later revealed to be closer to $5.2 million, making the currently rumored $1.5 million figure for iCloud.net a bargain.”
“Why Apple decided to purchase iCloud.net after nearly six years is unclear. TechCrunch speculates the move might be related to Apple’s rumored video and image sharing app. The product, which is supposedly set for launch later this year, is akin to established sharing services Snapchat and Instagram in that it will allow users to record video, apply filters and send the resulting content to contacts or upload it to existing networks like Facebook or Twitter.
Whatever Apple’s motive, the iCloud.net social network that has been in operation since 2011 is no longer active and all data associated with the erstwhile site will be expunged on Mar. 1.”
You can read TechCrunch.com story on the acquisition here< Of course those in the domain name industry know that a .net domain name is normally worth only 5% are at best of a the matching .com domain in the aftermarket so i'm not sure if Apple got the .com for $4.5 Million or $5.2 Million it sure doesn't make the .net a "bargain" in relation to the .com. However icloud.net was more than a domain name and for Apple I guess any amount is a "bargain".