I noticed Whoosh.com changed ownership very recently and I reached out to the buyers Whoosh Inc. and interviewed them on how they bought the domain name Whoosh.com from Directv.
Category: Branding
Bitcoin Exchange PSCoin.com ReBrands to LZF.com
According to CryptoCoinsNews.com (CCN), Bitcoin exchange PSCoin.com is re-branding to LZF.com. “The Co-founder of PS Coin Daniel Pusateri told CCN that LZF.com stands for Laissez Faire, which means the free market, a…
NoMoreRack.com rebrands to Choxi.com
Internet retailer NoMoreRack.com has rebranded, the name they chose is Choxi, according to the company it is hybrid of “Chock Full” and Choice. I can say I don’t get it. I don’t…
More Big Brand Fails; As Bang On Trademarked Domains Continue To Drop To Third Parties
This is another post in a continuing series on how big brands are missing and allowing third parties the opportunity to register domain names that are bang on domain names dealing with…
Coca-Cola Puts Smiley Face Emojis Into Web Address Using .WS Domains
Ad week is reporting that Coca-Cola Puerto Rico that puts smiley-face emojis right in the brand’s web addresses. The brand registered URLs for every emoji that conveys happiness. Entering any of…
Tech.Co “What’s In A Domain Name ?”
Ann Diab wrote a piece on Tech.co that featured Howard Lefkowitz who keynoted NamesCon 2015. The article delves into the deeper meaning of a brand, that it is not just the advertising…
Owner of Sols.co Raises $8.5 Million & Buys Sols.com
Forbes Magazine published a story about the women who started Sols, which has one storefront in New York and makes shoes using a 3d printer and a iPad which measures the foot…