According to Gizmodo.co.uk, Paypal wants “Paypal.Me to Become a Catchphrase” Paypal has launched a site on Paypal.me to allows users to set up a vanity address on Paypal.me so instead of giving…
Category: Branding
“Straight Outta” Viral Meme Launched On Days Old Domain By Apple / Beats By Dre
The viral meme generator Straight Outta, which then allows you to enter in a term and share the picture, was the brainchild of Dr. Dre and Universal Studios. They launched the marketing campaign on a now, 28 day old hand registered domain StraightOuttaSomewhere.com
Brand Blunders: Domino’s Files UDRP To Get The Domain Dominos.Pizza: Wynn On Wynn.Vegas
Domino’s pizza has filed a UDRP to gain control of the new gTLD domain name Dominos .Pizza. For me its another huge brand failure to protect a brand, on a bang on…
A Brandable Name That Got Unlucky
The situation going on in Greece has been in the news for the last few years. Back in 2011 a new software company decided to name itself Grexit. With all the talk…
Barclays has a home at Home.Barclays – Dot Com Redirects but not the .Co.uk
Barclays has found a home now at Home.Barclays, back in May they said they would be transitioning away from the .com and the .co.uk. They said they would be adding a layer…
8 Naming Mistakes Investors Hate to See
There are so many diffferent opinions out there on naming, and more than one reason why certain companies choose the name they do. Sometimes it comes down to budget, sometimes it’s a…
After spending $30MM for Sometrics, Amex allows its most popular site Gamecoins.com TO Drop
American Express acquired Sometrics for $30 million and the most popular site, GameCoins.com has been allowed to expire and dropped by the company.