Adidas and the European Commission (funded by) have kicked off a research project to create a zero-waste soccer shoe (boot) under the name Sport Infinity but failed to secure the matching domain name SportInfinity.com even though it’s for sale at only $1,999.
Category: Branding
Here Comes .Bloomberg: Say Hello To Mike.Bloomberg and Michael.Bloomberg
.Bloomberg is .Brand new gTLD which is looking like its getting to launch as they have created over 50 domain names ending in .Bloomberg Bloomberg covered some of the products and topics…
Anheuser-Busch Buys BestDamn.com Domain, Registers BestDamn.Beer For Apple Ale
Anheuser-Busch appears to be readying a new Apple Ale under the name Best Damn Apple Ale and has purchased the domain name BestDamn.com and registered the new gTLD domain BestDamn.Beer
ZenPayroll.com Rebrands To Gusto.com! Secures Domain 8 Days Prior To Launch
ZenPayroll.com has announced they are rebranding to Gusto.com and adding health benefits and workers’ comp to its offering services. The Gusto.com domain name was secured only 8 days prior to the official rebranding announcement according to whois records.
Oops: Pepsi Launches “Unlock The Tailgate” Trailer Sweepstakes With Wrong Domain
Pepsi Co has launched a new sweepstakes “Unlock The Tailgate” and using the domain name UnlockTheTrailer.com? What? The grand prize is a trailer used for tailgating, often used at sporting events valued at nearly $10,000.
Sarah Michelle Gellar Launching “New” Foodstirs.com Kids Food Brand: But Is It “New”?
People.com had an exclusive on celebrity actress Sarah Michelle Gellar and stated Sarah “has started a new cooking and lifestyle brand called Foodstirs!” offering kids baking kits but interestingly, that brand was founded and an active website in June 2014. New?
Tuft & Needle Mattress Startup Buy Premium Domain Name TN.com
Mattress startup Tuft & Needle has mad a major domain name upgrade and has purchased the ultra premium 2 letter TN.com as a clear domain name upgrade from TuftAndNeedle.com.




