Krebs On Security took a look at the practice of click fraud that depletes a competitors ad budget. The practice is to run up the costs and maybe get them to blow their wad early in the day. I have spoken to people over the years who certainly felt their AdWords campaign was a waste of time and money. While many focus on click fraud on the AdSense side, it seems that the AdWords side is also a big … [Read more...]
Archives for 2014
Vertical Axis Hit With UDRP on 8 Year Old Domain GlobeWay.com
Vertical Axis has just been Hit With a UDRP on the domain name GlobeWay.com The domain according to DomainTools.com has been owned since at least 2007 and possibly 2006 by Vertical Axis. The domain name is parked to a very generic parking page. The Complainant is not yet listed. I don't see any federal trademark for the term Global Way, in the United States Database. However there … [Read more...]
As Rightside (futures) Starts Trading Its Market Cap Is 260M Of Demand’s $465M
Rightside, the spin off of Demand Media which begins formal trading on August 1, started to trade on Friday on a pre-issue basis on the symbol NAMEV. Although shares are lightly traded the price is $14.30 which is up from an opening of $14 a share. Interestingly the market cap of Rightside as its trading under … [Read more...]
3D Search Engine Launching to Protect 3D Content
The longest comment thread in the history of domaining is the post that Michael wrote four years ago about 3D, it has 5,371 comments. So for those interested in the topic of 3D there is a new search engine launching on a .es domain is all about 3D content, the engine will be using the domain hack 3Dshap.es. Jennifer Hicks of Forbes covered the launch and went over what the future growth rates for … [Read more...]
Tech Radar: “The new domain name system is causing problems for brands”
Tech Radar published an article todayon new gtlds and the problems brands are already having with protecting their brand. The article references a study from Brad Newberg at Reed Smith, the sample study took a look at 20 brands in the bicycle industry and how fast some of their names were taken by those not affiliated with the company. Canyon.bike is referenced as to being regged, "seven … [Read more...]
Actress Blake Lively Launches New Lifestyle Brand on a .US
Actress Blake Lively launched her new lifestyle website on a .US rather than say going the Blake.Luxury route or Lively.social. The Gossip Girl star is going with the name Preserve.Us. The Huffington Post covered the launch and the feedback from all over the Twitterverse, Blake Lively's new lifestyle brand Preserve launched this week and it's fair to say that the Internet felt every emotion … [Read more...]
e-Commerce may be the sizzle, but brick and mortar remains the steak
e-Commerce is certainly one of the largest trends to affect business and culture over the past 25 years. In 2013 Amazon did $74.45 billion in revenue, but when compared to Walmart that number looks small. The Arkansas based retailer is close to half a trillion in sales. Find more statistics at Statista Barbara Thau wrote an article on Forbes that broke down a recent shopping preference … [Read more...]