Yahoo! announced another new product today, called Search Pad. Unfortunately in true Yahoo style, it did not secure the domain searchpad.com which is currently parked, before announcing release of the product. It certainly couldn't be the price of the domain that scared them off as of today the domain could be purchased for as little as the whopping sum of $750 (owner is taking offers … [Read more...]
Microsoft Knocks Google Off The Map
(This post was submitted by a frequent commentator to thedomains.com who goes by "Cartoonz" who described himself as follows: "an International Man of Mystery whose many projects include KHN.com, providing some of the finest Nutritionals on the planet". I do know him well and he has been involved in the domain business for a long time) Bing has a map feature, maybe you've seen it, maybe … [Read more...]
Should Yahoo’s Flickr.com Buy Flicker.com?
Flickr.com is of course the huge photo sharing site owned by Yahoo. However, Yahoo does not own the .com for the proper spelling of the word, which is Flicker.com Flicker.com, in a pretty rare move, recently posted it traffic stats on its home page along with click through rates and the stats are pretty impressive. According to Flicker.com "by the numbers", they receive: Unique … [Read more...]
AdSense For Mobile Apps Launches Today
According to reports Google unveil a beta version of AdSense for Mobile Applications yesterday which allows companies that develop mobile applications that run on devices like Apple's iPhone and Google's Android system. AdSense for Mobile Applications allows developers to integrate AdSense network ads into their mobile applications and to allow advertisers to bid for placement in their apps. … [Read more...]
Bing.com PPC Clicks Up 13% Since The Switch From Live.com
Efficient Frontier Inc, which calls itself the world's largest search engine marketer says that the number of clicks on ads served by Microsoft Bing.com search engine jumped 13% in the two weeks since it was switched from Live.com. "Those gains are significant in terms of revenue," said Justin Merickel, marketing vice president at Efficient Frontier, which places about $750 million in text ads … [Read more...]
The End Of PPC? Google Starts Testing “Pay For Performance”
According to a report in Media Post today, Google chas begun soliciting advertisers to participate in an "experiment" that puts information, such as size and price, about products in search results. The ads will be served to a select group of people searching the Web in the United States at first. The ads are not billed by the click, similar to the traditional pay-per-click (PPC) model, but … [Read more...]
Microsoft Goes “All In” Playing The Cheap Card
After years of battling out Apple over issues like technology, ease of use, compatibility and quality, Microsoft seems to have acceded all those issues to Apple and has gone "all in" on one point: We're Cheaper. Microsoft's new television ads, urge people to buy windows computers because they are cheaper than Apple's. Likewise, for its Zune Mp3 player, Microsoft's advertising strategy is … [Read more...]