ICON Health & Fitness put out a release that they have rebranded to iFIT and they have owned the domain name ifit.com for many years. They operated at ICONFitness.com but now it looks like the new corporate website will be ifit.com.
From the release:
ICON Health & Fitness, a global leader in connected fitness software, content and equipment, today announced that it has changed its corporate name to iFIT Health & Fitness Inc. (“iFIT”). Named after the Company’s proprietary software platform, the change reflects iFIT’s commitment to delivering personalized connected health and fitness experiences to its growing community. Currently, iFIT has more than five million members in 120 countries.
Interesting detail, a Namepros member sold them ifitgroup.com for $26,999 last year. You can read about that here.