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TheDomains.com

Is there a plot to kill .com?

May 8, 2021 by Raymond Hackney

Dot Com

“You come at the king you best not miss”

David Pierce over at Protocol wrote an interesting article with a provocative title. The plot to kill .com.

In the interview Pierce discussed how the buyers of Angel.com went on their journey to rebrand and finally end up with the best name possible.

Paul Nicks is in the article, Paul was quoted as saying,

If you don’t own the .com, you will forever have to talk about yourself by using the full extension of your domain name,”

“If you were protocol.news, or dot-whatever, your entire branding strategy going forward is you have to include the complete URL. If you call yourself Protocol, people just go to protocol.com.”

The article goes on to look at all the non coms that would love to upend .com. Frank Schilling is quoted in the article, making mention he been called the Tom Brady of the domain world. (Not sure about that one).

Schilling said,

Each TLD is its own unique thing, Schilling said. “Like, .game, we own that one,” he said. “We call it ‘The Little Engine That Could,’ because it keeps growing naturally.”

It’s a good read, whether you agree with any or all of it. Check it out on Protocol.com

Filed Under: .com

About Raymond Hackney

Raymond is a writer, domain trader and consultant based in Pennsylvania. Raymond is the founder of 3Character.com and TLDInvestors.com.

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Comments

  1. Peter says

    May 8, 2021 at 6:12 am

    Well, we know the .com monopoly cartel have been trying to kill anything other than .com and let’s be honest, trying to get excited about a domain because it ends in .com is like trying to get excited about having a FAX machine these days.

    The suffix is long in the tooth and the cartel often are too. It’s an error not to get into the minds of the younger audience who were too young to nab the best domains in 0.1.

    The future is blockchain centric. I think .com will be with us forever, but its over regulated and dominated by the deep state big tech conspiracy.

    • Snoopy says

      May 8, 2021 at 7:29 am

      Have fun staying poor.

      • Lifesavings says

        May 8, 2021 at 2:37 pm

        It’s not right to insult people over wealth. It’s one of my peeves. People do what they want. Money isn’t everything.

        You don’t “KNOW” that he is poor even, it’s a provocation by you. And a dirty low-blow.

        I’ll pray that you lose everything and it goes to someone poorer than him and I.

        Stay classy.

        • Data Glasses says

          May 9, 2021 at 9:13 pm

          So you will pray he is poor ……. stay classy ………ummm

      • dj says

        May 9, 2021 at 4:44 pm

        have fun staying relevant.
        HFSP is a decentralization narrative you just used for .com? How original.
        Glad I left the space years ago, as .com maxis are just as bad as BTC maxis.

        • Snoopy says

          May 10, 2021 at 2:30 am

          Dude, I have no idea what you are talking about.

    • Michael Anthony Castello says

      May 8, 2021 at 10:40 am

      I love when people use common first names with no link to who they really are. I’ll just make this simple. When Apple, Google, Facebook, Twitter, Instagram and AT&T start using something other than .com for their brand platforms, I’ll start worrying. Until then, have a great productive day.

      • Mark Thorpe says

        May 8, 2021 at 11:52 am

        @Michael Exactly

      • Samer says

        May 8, 2021 at 1:59 pm

        @Michael Anthony Castello, i respect you and the business you’ve grown.

        This article is clickbait.

        Will waste their lives “plotting away” .com’s end.
        With every new “.sucks”, .com grows stronger.

        Samer
        Sorry for using first name only,
        it’s the same Samer on NP!

      • Peter says

        May 8, 2021 at 2:12 pm

        I admire and respect you for the business you have built.

        I use my first name I prefer to. You make a good point but it also backs up my entire point. Apple, deep state, Google shadow banning, de-platforming and NSA outfit. FakeBook, same again, the CIA project. Twitter, took out Trump to rig the election. AT&T, deep state.

        So, .com is the DNS ID and device for the old web. Say hello to Blockchain.

  2. Mathew says

    May 8, 2021 at 8:15 am

    This is one of the best articles ever published on the subject. What isn’t talked much about .com is it being a brand and the mindshare it commands in the mind of users worldwide. There are many trillions of dollars a year (IE: every company that promotes their .com website) marketing and branding the .com extension at no cost to other .Com owners, compounding value everyday.

    Companies that promote alternative extensions as their main website discover the hard way about traffic leaks, higher marketing costs, major branding issues, security issues, limited marketing options, and so on.

    .Com domain names are grossly undervalued. Luxury boats, Real Estate, and other high end items are being sold for tens and hundreds of millions regularly and those oftentimes provide a fraction of the value of a .com address provides. I foresee things to heat up significantly this decade.

  3. Richard B Morris says

    May 8, 2021 at 8:37 am

    DotComMurderedby.Online☺

  4. Mark Thorpe says

    May 8, 2021 at 11:27 am

    The market chose .COM and there is no going back on that decision.
    .COM is King of domains and always will be, get used to it.
    Oh, and Frank is not the Tom Brady of the domain world, he’s more like Drew Bledsoe, who lost his starting job to Tom Brady. Lol

  5. brian says

    May 8, 2021 at 11:35 am

    Quoting the lyrics in one of my favorite songs.
    “And you just don’t get it, you keep it copacetic
    And you learn to accept it, you know you’re so pathetic”
    Local H

    Any way….
    With enough millions of money you can put quotes around anything and put it on a billboard.
    If you don’t have that kind of dough – well you need the intuitive DOT COM.

    And given the political bias of big tech like google, instagrip, tweaker and faceplant – half the population wont even be using those platforms in the next 4-5 year – or less.
    Bri

  6. Rodney Brenner says

    May 8, 2021 at 2:55 pm

    .com is about commerce
    .tv is about video
    frank schilling is donavan mcnabb at best. His low down gtlds have disappeared.

  7. Squarely says

    May 8, 2021 at 3:34 pm

    “love when people use common first names with no link to who they really are”

    These people I called are dysfunctional fakers, they change their mindsets every second and always second guess themselves…and they are like John, Samer, etc etc..

    Dot com is here to stay and getting stronger each internet minute.

  8. Donrum Ray says

    May 8, 2021 at 7:20 pm

    .com is not going anywhere. But people laughed at .io and.co 5 years ago saying no one will use them. Woops!
    HNS aka handshake names are shaking things up. It won’t replace but it will add a whole new internet.

    Brave, duckduck, starpage and host of others including a huge registrar IMO will come out decentralized browser in 6 months.
    I think the first 3 will accept all HNS domains very soon. This is like when aol, motorola, blockbuster controlled the market. Look who controls now google, apple and netflix. Slowly market share will shift. But now the shift can happen so fast and grow so fast that it is unstoppable.

    Apple just knocked off all tracking on phones sorry facebook, if you think HNS names are not going to be used by certain browsers and progress on the dec internet will not happen, then you have not been watching how fast things are moving in this area. People are talking 5 years try 6 months.

    How is one going to stop this growth with HNS. besides the larger browsers saying oh no we will not accept those names. Really!! Ok blockbuster. Ok Aol, Ok Motorola, Ok sears, Ok Jcpenny, Ok Palm, Ok altavista, Ok compaq. LOL.

  9. John says

    May 8, 2021 at 9:14 pm

    The “problem” for anyone seeking to kill anything is not .com, but is far bigger than .com. The “problem” is Internet freedom itself.

    That is also one of the main reasons or even the main reason why my comment about “The Truth About .US” is exactly that – the truth about .us.

    https :// onlinedomain . com/2020/11/05/domain-name-news/us-live-town-hall/#comment-490842

  10. blewy says

    May 8, 2021 at 11:12 pm

    Firstly Frank shilling pushed new gtlds to people
    then he freaks out because he’s not making enough money so he
    raises the price of renewals astronomically forcing customers to lose their investments (If he hadn’t done so godaddy may have not delisted his names)
    then godaddy buys his registrar but not the new gtlds. He probabbly thought he was screwed then a hail mary from godaddy to take the new g’s off his hand for 30 mil. Godaddy has enough traffic to pretty much sell anything.
    Millions are made by registries off the backs of people with dreams.
    Frank showed as a registrant of a new g you can be screwed over.
    I’d rather invest in .com’s, .org, and cctlds like .us. f the rest

  11. Ethan says

    May 8, 2021 at 11:55 pm

    A typical monopolist propaganda in response to the alternatives’ getting recognized.

  12. David says

    May 9, 2021 at 5:02 am

    @Peter.

    Trump !!!!!

    World leader to worlds biggest loser.

    • Ethan says

      May 9, 2021 at 10:04 am

      Time will tell you who stole his victory.

  13. David says

    May 9, 2021 at 11:30 am

    There has to be a victory in the first place for it to be stolen.


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