One of the most discussed and traded categories in domaining is the 4L.com space. Providing access to a wider number of investors as opposed to 2L.com and 3L.com which many don’t have the budget for.
In 2018 there were 7,862 reported 4L.com sales on Namebio. 2019 saw a drop to 5,514 reported names.
Now if you look at 2018, Andrew Rosener successfully sold Zoom.com for $2million. If we remove that sale the average price per sale drops to $954 vs $1,202 in 2019. I just wanted to include that little note.
So far 1,474 sales have been reported in 2020.
What are your thoughts on 4L.coms over the next 18 months? Going up or going down in terms of average sales price and volume demand?
Most they will continue to go nowhere. Only the high quality ones have done well, names that aren’t just valuable because they are 4 letter names.
Most people who held from the buyout are underwater.
Still an active market. Never know what the future holds. All things considered, still “liquid versus other niches.
I like them.
Keep the ones that you think someone would actually build a real business website on.
Also keep the ones that have good type in traffic per day…that means someone other than u visits this 4 letter domain.
Sell all your other random 4 letters that don’t make any sense while there is a liquid market for them.
My 4L domains I bought cheap at 10$ a piece are in high demand.
Gxnx,zmmr, kvlp..and 50 more
Seasoned domain name investors will keep selling the dream to newcomers in domain industry.
Given that the avg lll.com has dropped too, $954 sound about right – 1/26th of a similar quality lll.com
It all depends on how much you bought them for, pretty much like any other investment.
Dave Tyrer says
It was a good idea for Raymond to exclude the outlier sale of ZOOM.
There is a significant number of premium 4L domains sold so they should be considered as a separate sub-classification.
If you look at NameBio, you can see that in just the last 3 months, 97 4Ls sold above $2000.
Over a year that would be almost 400 higher value sales.
Here is a shortener to the selected NameBio data:
It’s possible that premium 4Ls are appreciating while lower value CHiPs are depreciating.
“So far 1,474 sales have been reported in 2020.”
We are a third of the way into 2020 so tripling 1,474 to get an annual rate is only 4,422. That would indicate a big decline from 2019. This might be amplified by the increasing impact of the pandemic.
I suspect that high value 4L will sustain or go up in price and velocity while low value will continue declining as per the trend. But we live in unpredictable times.
I find that Afternic is selling more and more domains over the past couple years.
Since, Afternic does not supply data regarding their sales, we really don’t know what type of domain and how much a domain sold for. Everyone is just giving an educated guess but still a guess.
I think pure CHIPs (always hated that part of the market) are out. The only ones that are going to be valuable are the true one word LLLL, obviously, and then the ones that are ‘truly’ pronounceable and brandable. Also, as said above, substantial monthly type-in traffic is usually a good sign that it has some value.
The rest will probably stay registered, but I don’t see their sales prices increasing.
We’ve noticed a huge increase in inquiries and offers on all domains generally. For 4Ls, offers got much higher on the most-pronounceable 4Ls but not others yet. I still hold out hope for other 4L .coms; there is so much activity now.
We recently sold a mixed LNN for $XXXX easily, and are getting a lot of inquiries on another LLN, so I would guess all short .coms are becoming more liquid.
It boils down to supply and demand. All ~450,000 of them are taken, and will likely never be available for hand registration ever again. As the world’s population and WWW grows further, demand will necessarily increase to at least some degree. At some point, at least if the WWW is not usurped by some other platform, even non-pronounceable 4Ls will become more valuable simply due to the exclusivity of it. Who nowadays would not want to own a 3L domain, even if it is a shitty one like XWV.com that can be purchased at a comparatively cheaper price, simply for the prestige? People buy lower-end luxury items all the time.