Google to require advertiser identities
In a blog post today Google announced that advertisers must verify their identity. In a move for greater transparency and to stop bad actors. They will start this in the U.S. and then expand it globally.
Here is a look at how you will be able to understand more about the advertiser of the ad you are viewing.
From the blog post:
This change will make it easier for people to understand who the advertiser is behind the ads they see from Google and help them make more informed decisions when using our advertising controls. It will also help support the health of the digital advertising ecosystem by detecting bad actors and limiting their attempts to misrepresent themselves.
We will start by verifying advertisers in phases in the U.S. and continue to expand globally. Because we are working closely with our advertising partners to scale the program while continuing to ensure we are surfacing helpful information to our users, we expect that this process will take a few years to complete. Advertisers can learn more about the identity verification program here.
Google itself is a bad actor in some quarters. So that’s rich. This is what they say now. On a longer view, at some point in the future this will likely tie in to some kind of social credit system, or similar, so when the globalist cabal decides to censor not only your speech, but what products and services you can buy and sell, they will prevent advertisers, or dock advertisers, from advertising products deemed socially unacceptable. That’s just my interpretation, of the situation. These things always come shrouded in the cloak of ‘we’re here to help you!’ (i.e. ‘don’t be evil’, while simultaneously being evil).
It is all about following the money.
Look at all the fake reviews in Amazon and the fake propaganda from unknown identities.
Probably a necessary change to keep up with Facebook which has already been doing this for some time now. For Google to not follow suit would have looked bad, that’s probably all its about.
The Internet only remembers the identity of that woman with the gigantic ass.
This will make easier for other advertisers to “Copy” their competitors ads. We actually already have a cloud tool which collects and analyze our competitors websites and list down the list of keywords which all or most companies have in common.
I think this apply to U.S. only at the moment.
I hope it will have positive impace as there are too many spam ads on the search right now.