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TheMortgage.com from $500,000 to $15,050

Posted on January 29, 2020
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TheMortgage.com

One of yesterday’s biggest sales reported by Namebio was TheMortgage.com. The domain name sold for $15,050 but in 2000 the name sold for $500,000.

ownership of themortgage.com goes back to 1995 when Jason Smith registered the name for his company, Online Mortgage Explorer Inc. Online Mortgage merged with iGate Technologies Inc. to form Basis100.

Back in 2000 TheGlobeandMail.com reported:

Basis100 Inc. said yesterday that it has sold http://www.themortgage.com for $500,000 — making it one of the highest prices paid to a Canadian company for a domain name.

Toronto-based Basis100 sold the domain name to National Mortgage Professionals Inc., which plans to use themortgage.com for a new Web site that will serve the mortgage broker industry.

As part of the deal, Toronto-based National Mortgage has also agreed to buy $500,000 worth of consulting services from Basis100, which specializes in developing software for the mortgage industry.

Invis, Inc out of Mississauga, ON eventually became the owner through acquisition and later Invis was acquired in 2016 by Group Multi-Prêts Mortgage Alliance

Instead of doing something with the domain the new company let it expire.

11 thoughts on “TheMortgage.com from $500,000 to $15,050”

  1. Mark Thorpe says:
    January 29, 2020 at 4:20 pm

    TheMortgage.com domain name still has value IMO. Not as much as in the past though.

  2. Snoopy says:
    January 29, 2020 at 4:27 pm

    The 500k sales sounds dubious given the inclusion of 500k worth of services. A lot of the sales from back then appear to be fake (zero verification of sales).

    1. Mark Thorpe says:
      January 29, 2020 at 5:18 pm

      Yeah $500k seems sketchy.

  3. Gene Downs says:
    January 29, 2020 at 7:49 pm

    Most likely a business attached to it – Great name though

  4. John says:
    January 29, 2020 at 8:35 pm

    A generalized bias against “The*” domains because of so many years of cynical industry brainwashing?

    1. Snoopy says:
      January 29, 2020 at 11:58 pm

      Please explain what you are on about?

      1. John says:
        January 30, 2020 at 12:43 am

        Come on now, Snoopy, when will you lose interest in fighting with me? 😀

        Like you can’t already say with 99.99% certainty:

        But in case there is any uncertainty with any other readers – it is of course about condemning domains that are “long tail,” or merely “long” (yes, there’s a difference), or the addition of “the” as being nothing but that or being imagined to be weak or of low quality in general, etc. And what a great blog for discussing this, lol.

        1. Snoopy says:
          January 30, 2020 at 5:58 am

          …off on a tangent again.

          1. John says:
            January 30, 2020 at 6:52 pm

            …going into your lying troll mode again…

      2. John says:
        January 30, 2020 at 12:44 am

        PS, while we’re at it you might as well take another shot at .us too… 😉

  5. Citizens says:
    January 30, 2020 at 7:03 pm

    Is it possible to get a domain that is already having traffic with a low budget?

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