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Appear.in to rebrand to whereby.com

Posted on August 15, 2019
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Appear.in is a business application that allows you to share video meetings, screen share and video conferences.

Appear.in will be changing it’s name to Whereby.com.

Why did we have to change the name?

We had a long-standing trademark dispute over the appear․in name that resulted in no longer being able to use it. The old name has served us and our millions of users very well over the years, but our brand was due for an upgrade.

So while it’s unfortunate to have to have to make this change right now it is necessary. We recognize this will create some mixed feelings for you, our users.

However it’s also important to know the service you know and love is staying the same.

So we’re taking the opportunity to rebrand with our future vision in mind: changing the way people work. Our new name, Whereby, reflects our vision of enabling people to work where they want to and by what means they want. We’re excited about our new name, and we will continue to bring you the same great service with several new product updates coming soon!

Learn more about Whereby on our brand story page or on the blog.

Tip of the cap to Adam Yamada-Hanff of Green Jobs

5 thoughts on “Appear.in to rebrand to whereby.com”

  1. Thomas Shanahan says:
    August 15, 2019 at 7:40 pm

    It’s interesting that most seem to go back to a dotcom name

  2. John says:
    August 15, 2019 at 8:45 pm

    hate.both. whatarethey.thinking.

    1. Dk says:
      August 15, 2019 at 10:29 pm

      Sounds like 10$ name. Original was better, replacement is horrible.

  3. Ethan says:
    August 16, 2019 at 2:12 am

    I’m not going to say which one is better. But regarding “appear.in”, their making “.in” as big as “appear” in the logo confuses me and makes me wonder whether “in” is part of the product name or not. Their homepage also does not mention the exactly product name. I would make the “.in” smaller in the logo if it is not part of the product name.

  4. Todd says:
    August 16, 2019 at 7:53 am

    From bad to worse.

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