When a company cannot get their exact brand name in .com some go with a .co or .io and others look for a common prefix like, get, try or buy + their name.com.
Blume is a women’s personal care company based out of Vancouver that is using the prefix “Meet” so meetblume.com is where their website resides.
It looks like another company by the name of Blume Construction out of Peoria, IL closed up shop and put the name Blume.com up for sale.
The name sold for $22,000 on Sedo. Smart move by the Vancouver company, many companies use the name Blume in their domain name and they own the best one now.