The new gTLD .Pet went live into general availability (GA) on Tuesday where is could be registered on a first come, first served basis and according to ntlstats.com .Pet has 5,428 domain name registered.
There were less than 100 .Pet domain names registered before GA in Sunrise.
Godaddy is charging $11.99 for a .Pet domain for example but there are also premium domain names like Vet.Pet which is priced at $3,249.99 a year at also at Godaddy.
I did a quick look through the domain names registered since GA and as you might expect in today’s domain world, over 50% of all registrations were for three and four numbered .pet domain names and three and four letter .pet domain names
The balance of the .Pet domains, actually had some meaning with .Pet such as adopta.pet, buya.pet. cool.pet, awesome.pet and cute.pet to name a few.
.Pet is operated by Afilias.
I don’t see a lot of secondary market on these – but as far as a complementing URL for a facebook/twitter page – I can see a registry that probably breaks even or makes a few buck – AND a higher than average renewal rate.
$1299.00 a year for Gerbils.Pet Not bad at all. If you can sell 120 additional gerbils in twelve months, this domain pays for itself.
Does PET have a meaning in Chinese pinyin?
If so, it could take of like .XYZ, lol. Seriously you never know these days..
I can see lot of numeric registration from Chinese for this extension, able to grab couple of domains as follows
– Good.pet
– Small.pet
– Ani.pet
– Euro.pet
– 1800.pet
“[A]s you might expect in today’s domain world, over 50% of all registrations were for three and four numbered .pet domain names and three and four letter .pet domain names.”
If this unsustainable trend were somehow to continue, then registries could apply for almost ANY short new TLD and be guaranteed a registration base amounting to thousands or tens of thousands of short numerical or “CHIP” 3 and 4-letter strings … nearly all registered by China-focused speculators.
And if those speculators are right in thinking that such newly registered domains will be valuable, then we can print money out of thin air simply by releasing more and more TLDs.
Ask anybody outside the domain industry, and they’ll laugh at this absurd idea. Yet that absurd idea GOVERNS investor behavior within a large sector of the domain market. The gears, greased by money and group think, are whirring away. But when either runs out, the engine grinds to a halt. The bearings melt & seize.
Domainers in China (and by exension the West) are buying up domains as currency. Meanwhile the currency’s value is (supposedly) ALL going to go up … AND more and more denominations of currency are being printed all the time! Not just $1 and $5 and $20 and $100 bills. Not just LLLL.com and LLL.net and LLL.com and LL.com. Why stop there? That $1 bill, that LLLL.com, is now worth enough (in some other currency) to buy a car, and a $10 bill will buy a house. No, let’s print bills on pink paper instead of greenbacks. Let’s call them “dollarz” instead of “dollars”. Let’s buy up those $2 and $67 notes and hope that they also appreciate at a rate of 100,000% annually!
What could possibly go wrong?
I think this first round of new gtlds is almost over, still some to come out but most I believe have been released.
It will be years before there is a second round of new gtlds, and we know how long the process takes once it’s started. So what we have now is basically what’s available for the next years. We won’t see new domain extensions popping up all over the place in random fashion.
That is definitely a decent new gTLD. I have a client who has opened an all natural pet store and now hopes to be just as successful online and will love the idea of .pet!