Ben Frederick, published a piece on Media post that looked at mobile advertising and how the majority of clicks on an ad are an accident. I know that sometimes when I come across a site on my iPhone when I click an (X) to close, it still goes through and takes me to the advertiser’s website. Mobile location firm Retale conducted the survey that showed among other things: After accidentally clicking an ad, most respondents said they felt annoyed (68%), frustrated (45%), or angry (22%).
From a domain parking standpoint this is probably one factor that leads to mobile clicks paying less.
Read the full article on MediaPost
What annoys me is when the page loads on your phone and just as you click, the whole page bounces down as it loads an ad so as I click, I click the ad instead of the intended link.
I tend to avoid that website after that
I can testify that I end up on Uniregistry many times and bounce back again; Regarding the many Uniregistry ads on domain sites.
Having said that, Ive never felt compelled to click on any ads ever.
Even when i don’t click on uniregistry ad, it has a way of clicking itself – annoying.