In a historic move, The Readers Digest Association, Inc. has changed its corporate name after 93 years, to Trusted Media Brands, Inc.
Back on June 1, 2015 TheDomains discovered that The Readers Digest Association had acquired the domain name TMBI.com from Get On The Web, but we were not sure “why” at that time, but now we do know why.
TMBI.com had a $16,950 asking price by Get On The Web on a landing page directly on the domain name but it is not known what the actual purchase price of the 4 letter domain name was. We did reach out for comment but have not heard back at time of publication.
TMBI did announce in the recent press release announcing the new name that the new website for the company is TMBI.com.
The domain name TrustedMedia.net was registered on Septermber 11, 2015 and does not appear to be owned currently by the new company TMBI.
TrustedMedia.com is owned by a Alan Lippman according to whois records, with the domain being registered since April 8, 2002 and one would expect both are domains TMBI wouldn’t mind owning.
The long form domain, TrustedMediaBrands.com was registered at corporate domain name registrar MarkMonitor on April 15, 2015 as were the .net and .org domain names by The Readers Digest Association, Inc. who owns a total of about 840 domain names. The longest form, TrustedMediaBrandsInc.com was also registered, along with the .net and .org domain names and owned by the company.
TMB.com would appear to be a perfect fit, as it matches the companies new logo, leaving off the “inc” as many companies do but that domain name is in use by a long running company that offers products and services to entertainment production and staging professionals.
There is a new .media gTLD extension and the domain name Trusted.Media was registered on July 25, 2014 and is owned by a Lyndon Mechielsen according to whois records.
The new TMBI holds 12 brands and some of those are: Reader’s Digest, The Family Handyman, Country and EnrichU to mention a few according to TMBI.com. The website also states: 53 million monthly unique visitors, 40 million readers and 40 million social media fans.