Facebook has now surpassed Google when it comes to referrer traffic, a recent report from Parse.ly revealed data showing that Facebook has become number one when it comes to referring traffic to websites. I can say that does not hold true for TheDomains.com, this relates more to the largest online publishers.
SocialTimes.com reports:
Until recently Google has been the top traffic referrer online. But according to data from Parse.ly, which provides web analytics for digital publishers that include the likes of Mashable, Telegraph Media Group, and Business Insider, Facebook recently surpassed Google as the top referrer for major publishers.
Parse.ly CTO Andrew Montalenti told SocialTimes.com:
I believe the reason Facebook did this is because they realized that a lot of the interesting conversations happening around the web were happening around major news, media and information, but the user-generated content was not enough to sustain the interest of Facebook’s users population.
Read the full article on SocialTimes
Hmm … Might have to rethink things myself. Facebook was far to sociable for my taste; so I assassinated Joseph Peterson. He and all his friends went up in smoke. But then I realized I needed a FB account to post comments on certain websites. Up it went again – this time forbidding all friend requests. Knew I’d eventually have to think of it as a marketing tool. Maybe this graph signals that it’s time.
SocialMediaTimes.com is a parked page.
It should have said Social Times, thank you edited.
If Facebook started offering a way content creators could monetise their content on Facebook, it could be interesting. Most medium/large bloggers would undoubtedly employ both methods (Notes and own blog), or use Notes as another way to drive traffic to their websites by publishing bite sized articles on Notes with the option to visit their websites for more information. Most bloggers wouldn’t see it as a substitute for having their own blog – who would want to hinge their entire online work entirely on Facebook, after all? Also interesting would be to see how Notes does in the SERPS (for brands).
http://socialevideoformula.blogspot.com/