Google Reports: Paid Clicks up 13% but Cost Per Click Down 7%: Revenue up 12%

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Google reported its earnings for the 1st Quarter of 2015 after the market closed today.

Google reported revenue in the three months ended in March 31st, rose 12%, year over year, to $17.26 billion

“Paid Clicks” rose 13%, year over year, but was down 1% from Q4′s level.

Average cost per click was down 7% from the year-earlier period and down 5% from Q4′s level.

Google has now missed Wall Street’s earnings estimates for six consecutive quarters but shareholders don’t seem to care as shares in after hours trading are up 3%, over $18 a share.

Google finished the 1Q with $65.436 billion in cash.

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About Michael Berkens

Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.

Comments

  1. Jeff Schneider says

    Hello MHB,

    (Google revenue hurt by rising dollar) , This Media Soaked Misconception should Read = Google Revenue hurt by selling out .COM subcribers who comprise their base. GOOGLE is in a Cache 22, in that they game their largest Subscriber Base with Traffic Dilution to their .COM subscribers Disadvantage. These are the real truths, not Media Hype. Take it from our 100+ years in Marketing Analysis. GOOGLEs Monopolistic Dominance is Flagging Cautionary Fundamental Signs of the end of their Monopoly Grip both here and Abroad. JAS 4/23/15

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)

    • Domain Shame says

      You do know Google doesn’t have subscribers right ? They don’t run Dot Com or ICANN.

  2. Michael Berkens says

    Jeff

    “Take it from our 100+ years in Marketing Analysis”

    How old are you?

    If we are just talking about search, Google is not a monopoly, they are dominate with a 67% or so share in the US but in China they are banned and in other counties like Russia for example Yandex has a 70% market share so they don’t have a worldwide monopoly on search and don’t even win in every market.

    Of course Google just won .search which maybe a big deal or no deal depending on what they do with it

    Google is a dominate player in mobile space as well but Apple leads.

    Google Glass seemed to be a bust but the Apple watch is sold out.

  3. Jeff Schneider says

    Hello MHB,

    I myself alone am 64 young years old. Our Contact Group trusts me to be their spokesman. As far as Marketing Experience we are deep., you haven’t noticed?? Anyhow We are too busy to joust on unspecifics. Our Info. is proprietary so don’t bother asking. CHEERS Thanks for inquiring.
    JAS 4/23/15

    Gratefully, Jeff Schneider (Contact Group) (Metal tiger)

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)

  4. Owen frager says

    You have something in common with all the Presidential candidates. For the record Google is only 17 years old not even legal to drink!
    “Anyhow We are too busy to joust on unspecifics. “

  5. Bob says

    @Mike, DomainShame, others – You do realize that Metal Tiger is the Domain Industry’s equivalent of those BS Buzzword Generator websites, right?

  6. fx says

    MHB, i lost some brain cells reading Jeff’s comments.
    You owe me at least 2 mins of my life back 🙂

  7. Jeff Schneider says

    Hello MHB,

    This is a sucker Bear trap for GOOGLE. Heading South over next 24 Mos.
    Also Apple Watch is not the next iphone.JAS 4/25/15

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)

  8. Harekrishna Patel says

    “Google finished the 1Q with $65.436 billion in cash.”, however it is a big amount. Instead of ranking, paid search advertisements are booming for quick start.