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TheDomains.com

Facebook Warns Page Owners Their Number of Likes May Drop on March 12

March 5, 2015 by Raymond Hackney

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Venture Beat post an article that Facebook will be removing inactive accounts from a Facebook pages’ like stats and that page owners will see a dip in the number of likes on their page.

From the article:

In a blog post this morning, Facebook said, “To make audience data even more meaningful for businesses, we’re updating the way Page likes are counted by removing memorialized and voluntarily deactivated accounts from Pages’ like counts.”

Facebook said there are two main reasons why it is making this move. First, because it will improve business results, giving “businesses up-to-date insights on the people who actively follow their Page and makes it easier for businesses to find people like their followers through tools like lookalike audiences.”

At the same time, the company also wants to make business results consistent with individual users’ experiences. Facebook said it already filters out “likes and comments generated by deactivated or memorialized accounts from individual Page posts.”

Read the full article on Venture Beat

Filed Under: Facebook

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Comments

  1. Jeff Schneider says

    March 5, 2015 at 7:51 pm

    Hello MHB,

    Facebook is now removing the inactive accounts they once not long ago touted as the way to market online. Those who listen to these false online marketing ploys being bantered around by Large well known .COM conglomerates. BEWARE you are being sucker punched with the wrong Online Marketing Information designed to sink your Online business so they can sail past all their new competition.

    ( If you want to beat your toughest Online competitors you need to be in their Strategically Superior .COM Traffic Lane)
    If you are using any other extension than the .COM Extension, the worlds largest recorded Traffic Lane is miles away from your online busines.

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)

    • janedoe says

      March 6, 2015 at 12:47 am

      You live in your lane Jeff and I’ll cruise along in mine 😉


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