According to nicenic.net,the domain name Game.CN sold for $511,972.38.
.Cn is the ccTLD for China.
According to the story, the domain was a previously reserved .CN domain name Game.CN which was in a public auction, which ended in bidding 3.098 million cny,” with intensive competition of 686 bids in the last hour”.
“”That Game.cn broke three million refreshed .CN open bidding history, also won the big honor of most expensive .CN domain name in 2013
But why can Game.CN get so popular? It’s a good question, game means 游戏 in Chinese, Game.CN is short and easy to remember, and now the hot gaming market, the gaming industry has deservedly become one of the Internet’s most profitable industry, Game.CN’s value is thus demonstrated. Game.CN can be used for gaming sites.
Most gaming websites were using creative domain names like “digital + game” or pure digital domains. Although the game industry favored the digital domain, but domain industry prefer game domains with specific meanings, for example, Shanda paid big money to buy javaGame.cn.
Compared to other “game combination” creative domain names, Game.CN would have less limitation but more applicability. It is suitable for WebGame, MobileGame, online game or even gaming company’s official website. In addition, Game.CN can contribute to stronger brand awareness, i.e. Sina Weibo paid a lot for weibo.com and made the concept of Weibo = Chinese twitter deeply rooted in Chinese netizens.
It is reported that Game.com domain name had been registered in early 1998 and got online, it also intensified the competition on hot domain Game.CN for the domestic game companies.