A bunch of new registrations by Enterprise Rental Car indicates the company is about to roll out a new advertising campaign using the domain name
The company recently registered the domain names:
Which all go to the domain name My13Days.com which has a picture of someone who looks like Kevin Spacey with the tag line:
The Madness starts on October 10th.
The domain name 13days.com seems to be owned by Vertical Axis.
Guess we will have to wait for a couple of weeks to see what exactly the madness is