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TheDomains.com

China’s Jingdong Which Has 35 Million Active Users Buys & Rebrands As JD.com

March 30, 2013 by Michael Berkens

logo-2013

 

 

The domain name JD.com has been purchased by China’s” leading direct B2C e-commerce company”, Jingdong , who announced today that effective immediately, it’s current domain, 360buy.com, will redirect users to JD.com

According to the company, Jingdong had 35 million active users and 80 million registered users as of  December 2012.

“Jingdong is delighted to streamline its corporate brand and launch the simpler JD.com domain, which will be easier for our Chinese customers to remember,” said Richard Liu, founder and CEO of Jingdong.

Of course this is directly the oppose approach to large Japanese company Rakuten, which  bought Buy.com for $250 million in 2009 and  recently announced it was dropping Buy.com in favor of its corporate name Rakuten.com

The term “JD” in The United States is closely associated with the term “Juris Doctor” the degree law school graduates receive.

The domain name was owned by  Alexander Lerman back in 2011 and then purchase by someone in China who continued to use the domain as a parked page into  January of this year.

“Jingdong has achieved more than 150% annually compounded growth in gross merchandise volume during past several years and strives to offer the best online shopping experience to its customers. ”

“It currently offers more than 7 million SKUs through its B2C direct sales and online marketplace platform.”

“As of December 2012, the Company has six major fulfillment centers with 65 warehouses in 24 cities, as well as nearly 900 delivery stations in 360 cities. Through its 211 program, the Company offers speedy delivery in 23 major cities and 24 hours delivery in 156 cities in China.

Filed Under: Domain Industry, Domains

About Michael Berkens

Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.

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Comments

  1. Owen Frager says

    March 30, 2013 at 11:25 am

    Gotta love TRUNCATION!

  2. BullS says

    March 30, 2013 at 12:42 pm

    Communist China govt will shut his site down and put him in jail for not using the motherland dot cn .
    He will be charged with ” traitorship to his own country” no patriotism.

  3. Jeff Schneider says

    March 30, 2013 at 12:47 pm

    Hello MHB,

    Gotta love .COM Virtual Business Foundations Int’l prestige Addresses, adored by the Chinese !

    R.E. = ” Of course this is directly the oppose approach to large Japanese company Rakuten, which bought Buy.com for $250 million in 2009 and recently announced it was dropping Buy.com in favor of its corporate name Rakuten.com”

    Its pretty obvious you are trying to de-emphasize the .COM Brand from this, fall over yourself to add statement ! Thats OK Michael you can only fight true gravity for so long. LOL

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)

  4. Michael Berkens says

    March 30, 2013 at 12:51 pm

    Jeff

    Your an idiot

    I own 75,000 .com’s why would I want to devalue the assets I own???

    I added the buy.com to the story because it is as I said opposite of the move by the company.

    BTW did you even ready my story blasting the Japanese company who is switching their domain from buy.com to it corporate name that i cited in my post?

  5. WorldStarJobs says

    March 30, 2013 at 1:10 pm

    Jeff,

    You come across as a complete fucking moron in at least 50% of your posts. Are you really that stupid, or just lonely?

  6. Jeff Schneider says

    March 30, 2013 at 1:20 pm

    Hello MHB,

    Lets just say you cover both sides of the net well. As to who is the idiot . One who butters both sides of the toast my friend.

    Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)

  7. Jeff Schneider says

    March 30, 2013 at 1:24 pm

    @ World Star Jobs

    I will match wits and Market experience savvy with you anytime Pal.

    Gratefully, Jeff Schneider (Contact group) (Metal Tiger)

  8. BullS says

    March 30, 2013 at 1:28 pm

    “I will match wits and Market experience savvy with you anytime Pal.”

    Sure, we can do it NAKED aka no clothes in the hot tub- no hidden agenda.

    That how WE do business.

    Place and time please…

  9. BullS says

    March 30, 2013 at 2:28 pm

    Basically JD “stole” Amazon business model.

  10. Jeff Schneider says

    March 30, 2013 at 2:40 pm

    Hello MHB,

    Its no secret that all arrorneys play both sides of fense so they can profit by Confusion. You think we are all idiots?

    Gotta love .COM Virtual Business Foundations Int’l prestige Addresses, adored by the Chinese !

    Gratefully, Jeff Schneider (Contact Group) (Metal tiger)

  11. Louise says

    March 30, 2013 at 3:05 pm

    Here are a handful of 2-3 letter truncations I noticed:
    Barnes & Noble ==> BN.com
    Facebook ==> FB.com
    Watchtower.org ==> JW.org
    AmericanEagleOutfitters ==> AE.com
    Quartz ==> QZ.com
    Proctor and Gamble ==> PG.com
    Wall Street Journal ==> WSJ.com
    Viking River Cruises ==> VRC.com

  12. Gordo Granudo says

    March 30, 2013 at 8:09 pm

    Interesting to see pinyin take hold as strong as it has.

    In the great IDN/International eCommerce debates, much of the IDN’ers narrative held that this absolutely couldn’t happen, the Chinese would abandon pinyin in favor of IDN yet based on what we’re seeing with auctions and sales, the opposite has happened, distant and isolated anecdotes aside.

    A fact that seems to be rapidly crystallizing is that while every country may have its own native tongue, the economic Esperanto among the upper classes who actually have money to spend is undeniably English.

    When you examine the education systems in these countries- particularly within the upper strata- you see that English language education is as standard as maths. Those who write the epitaph for English language domains in non-Anglosphere nations may have been a bit hasty…

    … and for fucks sake, Schneider, just go away. Your insight into anything and everything is lower than the slimy green shit that stinks on the bottom of a trash can.


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