Motorola Trademark Holdings LLC has filed a Legal Rights Objection to Demand Media, Inc. (DMD) application for the new gTLD domain name .Moto
Motorola Trademark Holdings LLC is owned by Google which also applied to for the .Moto new gTLD.
According to Demand Media, Inc:
“The term “moto” is a generic and broadly used word that holds particular affinity for people and organizations interested and engaged in the world of motorcycles and other motor-equipped vehicles. ”
“”The desired reputation of .moto is that of an open namespace where everyone is welcomed as engaged participants.”
“As such, we expect that participants will create innovative and specialized products and services that connect with their audience. For example, a motocross fan club may congregate to discuss recent races or share experiences with specific kinds of equipment and accessories. Manufacturers might market their lines of motorcycles and after-market parts. Racetracks may promote their upcoming slate of races and recent results.”