Discover Credit Card which already owns Discover.com, quietly acquired the domain name Discoverit.com back in July of last year.
The domain name is not yet resolving but would be a great call to action type of domain and we would expect to see it used by the credit card company in a future ad campaign.
If you want to see how Discover may use the domain name check out the picture above which comes courtesy of CreditCards.net
So another example of Domaining 6.0
Tonight is the Discover College BCS National Championship game between Alabama and Notre Dame enjoy it.