According to a press release “The Intellectual Property & Science business of Thomson Reuters, announced it has signed a definitive agreement to purchase MarkMonitor, a global leader in online brand protection” for an undisclosed price
“The completion of the acquisition is subject to standard regulatory approvals. ”
“The acquisition of MarkMonitor, headquartered in San Francisco, will strengthen the broad portfolio of intellectual property solutions from Thomson Reuters.”
“The addition of MarkMonitor, with its innovative online brand protection technology, to Thomson Reuters best-in-class intellectual property solutions, will result in a suite of efficient and effective end-to-end brand protection solutions to assist customers in securing revenue and reputation. With over 400 employees in five countries, MarkMonitor is a market leader in online brand protection and currently safeguards more than half of the Fortune 100 brands.”
“This acquisition marks the beginning of a transformational shift within the Intellectual Property & Science business of Thomson Reuters,” said Chris Kibarian, president, IP & Science, Thomson Reuters. “It is emblematic of our strategy to accelerate innovation and growth within our business.”
“Thomson Reuters already helps thousands of companies create, manage and protect hundreds of billions of dollars worth of intellectual property assets,” said David Brown, president, Intellectual Property Solutions, Thomson Reuters. “With the addition of online brand protection solutions like those provided by MarkMonitor, we’ll be able to deliver advanced technologies to keep customers one step ahead of brandjackers and reduce the enormous risk posed to brands online.”
The MarkMonitor team, led by President and Chief Executive Officer Irfan Salim, will join Thomson Reuters.
“With the continued explosive growth of Internet, ecommerce and social network usage, the digital world provides an anonymous haven for criminals who harm brands’ revenue and reputation, often at the expense of consumers,” said Salim. “Brands that take action to protect themselves by managing their domain name portfolios see real return on investment, including lower online advertising costs and higher revenue, along with greater customer satisfaction. Together, MarkMonitor and Thomson Reuters will provide best-in-class solutions for online brand protection.”
Hello MHB,
B I N G O !
We are in for the ride of our lives. Those who own ” Virtual Perpetual Marketing Machines ”
Will win the day. Looks like Google.com will be dragged Kicking and Screaming into ” New World Marketing ”
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)
Great buy. They are going to have their hands full with the new tld………hands full of money
Gratefully, Shane Cultra (Physical Contact Group) (Eye of the Tiger)
Hello MHB,
I know this company well. I worked with them for 15+ years.
They will head fake some while they go around you to the basket in their own inventory build up of .COM Channel gems.
This will be front stage acting while on the back of the stage they are doing the opposite.
This is IMPORTANT : Don’t be head faked again ! You ask me how I know this? From EXPERIENCE and I am sharing with you NOW
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger)
thompson reuters is doomed in the long run.
expect these dying media companies to get desperate on their way out. they cannot compete with FREE.
there will be ever increasing amounts of free information and there’s little they can do about it.
so they’re gonna have a go at domaining. a go at domainers, really. watch out. lol. a little trademark litigation, a little scummy remnant internet advertising. a new direction for the company. sounds grrrrreeeaaat.