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TheDomains.com

Would You Pay $100K For 1 Million Visitors? Internships.com Did It On Twitter

March 14, 2011 by Michael Berkens

According to TechCrunch.com one company just parlayed $100K on Twitter into 1 Million Visitors in one week.

“Internships.com who paid at least 100K for the Ad.ly campaign… saw 1,035,021 unique visitors (almost two uniques per link click) as a result of the tweets and the subsequent shares and media attention.”

“Between the campaign’s run of 1:03pm PST on Monday March 7th and midnight on Friday March 11th, the original bit.ly link received over 475,375 clicks and over 82,148 people applied for the internship”

TechCrunch’s conclusion:

“these numbers are another bit of evidence proving that Twitter as a marketing tool can no longer be ignored”

Filed Under: Media

About Michael Berkens

Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.

« Twitter By The Numbers An Inside Look: 1 Billion Tweets a Week
RIGHT OF THE DOT.com, My Take On The New gTLD’s: The Next 25 Years & How You Can Profit »

Comments

  1. Landon White says

    March 14, 2011 at 8:12 pm

    TWITTER-LEAKS
    REPOST:

    Judge OKs feds’ access to WikiLeakers Twitter info
    (Rebuffs constitutional challenges)

    By Dan Goodin in San Francisco • Get more from this author
    Posted in ID, 14th March 2011 19:44 GMT

    A federal judge in Virginia has given investigators access to the Twitter records of four WikiLeaks associates, including the email addresses associated with the accounts and the IP addresses used to access them.

    Friday’s decision by US Magistrate Judge Theresa Buchanan, rejected arguments by the American Civil Liberties Union and the Electronic Frontier Foundation that the request for records violated federal law and Free Speech and Privacy rights guaranteed by the US Constitution. She also denied the groups’ request to unseal investigators’ application seeking the data from Twitter.
    Click here to find out more!

    “The Twitter Order does not demand the contents of any communication, and thus constitutes only a request for records under §2703(c),” Buchanan wrote, referring to a provision of the 1994 Stored Communications Act that permits the prosecutors to obtain contact details, IP addresses and other information related to records stored online. “The Twitter Order does not demand the contents of any communication, and thus constitutes only a request for records under §2703(c).”

    Because the government wasn’t seeking the actual content of the WikiLeaks associates’ posts, they had no standing to petition the request seeking their records, Buchanan said.

    The ruling came in an ongoing criminal investigation the feds are carrying out on Julian Assange and other WikiLeaks supporters. It involves prosecutors’ request for the Twitter records of Assange; Birgitta Jónsdóttir, a member of Iceland’s Parliament; Jacob Appelbaum, a US-based WikiLeaks volunteer; Dutch activist Rop Gonggrijp; and Bradley Manning, the Army intelligence analyst who is being held in solitary confinement on suspicion he leaked classified documents to the whistle blower site.

    Buchanan rejected arguments made by the ACLU and the EFF that the application to turn over the individuals’ Twitter records infringed their First Amendment rights to Free Speech.

    “Petitioners, who have already made their Twitter posts and associations publicly available, fail to explain how the Twitter Order has a chilling effect,” she wrote.

    She went on to say the request didn’t violate the Twitter users’ Fourth Amendment rights because they had no reasonable expectation of privacy for information they freely gave to Twitter.

    Buchanan also rebuffed a request by the ACLU and EFF to unseal the government’s motion to unseal records in the case that could have laid out its legal justification for obtaining the Twitter account information and disclosing ISPs and other websites that may also have been secretly ordered to turn over information related to WikiLeaks supporters.

    The feds’ dragnet was revealed in January, when Twitter sought permission from the court to notify its users that their information was being sought by investigators.

    Attorneys from he ACLU and EFF plan to appeal the ruling.

  2. Landon White says

    March 14, 2011 at 8:13 pm

    Dam Fascists are everywhere!

  3. LS Morgan says

    March 14, 2011 at 8:16 pm

    No no no!
    Haven’t you heard?
    Per all the comments by so many brilliant and savvy domainers across the various domainer blogs, the value of SEM is nothing! IT’S ALL ABOUT THE DOMAIN NAME!!

    (sarcasm)

    We just had this discussion in another post and I do believe people like Landon White, etc were all basically saying what you just posted isn’t true.

  4. LS Morgan says

    March 14, 2011 at 8:19 pm

    To put it another way: Told ya so.

  5. Landon White says

    March 14, 2011 at 8:37 pm

    LOL.
    Yes, yes, yes …

    LS Morgan …

    Who never has ANYTHING TO SAY EXCEPT WHAT OTHER PEOPLE SAY!

    (sarcasm)

    To put it another way:

    A FOLLOWER!

  6. BFitz says

    March 14, 2011 at 10:29 pm

    Interships has a cpc of $1.07. With 82k applications, that is a huge conversion rate from T.

  7. Self Important Person says

    March 14, 2011 at 11:48 pm

    So,

    Is Twitter for Twit?:

    I run an AD for “Free College tuition” and a million penny less dim wits
    click on the belief that they will be the ONE …

    I could have run an AD “Free Pizza” and got the same clicks!

    SO, does this make twitter other wise a valuable markering tool
    or just the regular fluke exception in case!

    OR

    just another social media hangout for twits.
    same ones who believe in worthless .Co?

  8. LS Morgan says

    March 15, 2011 at 3:08 am

    Who never has ANYTHING TO SAY EXCEPT WHAT OTHER PEOPLE SAY!
    —

    Really? Other people are saying that?
    Because I’m unaware of if, if they are. Matter of fact, the people who are on the leading edge of this stuff (as in, the people who manage these campaigns day in and day out) are quite tight lipped about most of it, including a lot of stuff I’ve openly talked about, and you won’t hear it on ‘blogs’ (and ESPECIALLY not ‘domainer’ blogs)

    Seriously, you are the worst poster on the various domain blogs. I haven’t seen you contribute anything of substance whatsoever. Do you even own any decent domain names? I notice when Eliot Silver asked you that, you didn’t answer.

  9. Self Important Person says

    March 15, 2011 at 4:16 am

    Every time i post, there is somewhat newbie LSD Morgan,
    always piggy backing other peoples comments,
    JUMPING OUT OF THE BUSHES talking about abstract
    made up unknown people said this and said that.to back up his
    crystal ball theories, talking about the future as if
    you have lived a mature life and then dissing old school bloggers out of the other side,

    I own Domains that would make your wannabe mouth water,
    but only a idiot like you LSD Morgan would post there investment portfolio
    on a blog because some baby scamming wannabe broker tries to goat them
    into it, that’s why people PAY for privacy dork.

    I have called you a faker before and that is what YOU ARE!
    A FAKER Who never has ANYTHING TO SAY EXCEPT,
    WHAT OTHER PEOPLE SAY!

  10. Domainers Gate - The amazing idea that also the world famous Domaining.com has just cloned !!! says

    March 15, 2011 at 4:45 am

    it’s good for a mass market website but too expensive for a niche market site like (e.g.) a domaining blog or forum

  11. Makis says

    March 15, 2011 at 10:53 am

    I m heavily using twitter for spreading my rss feeds and attracting visitors and building google ranks that attract even more visitors.
    I invested some time behind my twitter accounts which by the way are some of the best around the block :D.

  12. Sean Patrick says

    March 16, 2011 at 5:51 pm

    I actually know someone who made it into the second round (one of 50?) of the internship finals. But I think its because she’s the owner of http://www.celebritygossip.us and mentioned it in the application.

    Which was just filled out for poops and laughs (morbid curiosity). I think personally there’s a better way to get that kind of traffic for $100k. I can think of some incredible domains that get great type-in traffic that could be owned for that amount.

    I also know of a couple domains that are owned by MHB that would be a great way to grab a great amount of traffic. Certainly not for $100k but purchasing traffic is always an option that is often overlooked. Sendori and Elephant are solutions, but not always the best ones. Personal relationships with advertisers direct is a much better way to go. I just signed a lease with an option for one of my domains and I’m going to be the one signing a lease with an option on another soon.

    It’s not just about parking and sales, there’s a lot of other opportunities out there too.


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