If you ever registered a domain name over at Godaddy.com you know that they have a drop down menu for extensions.
So if you wanted to register a domain, you type the domain without the extension into the first box and then select the extension that you want in the second drop down box.
Since Godaddy.com at last report was the registrar of choice for 50% of all new domain registrations, where an extension falls on the drop down menu is pretty important.
At the moment Godaddy.com of course puts .com number 1 spot, but the second spot now belongs to .CO.
Of course we do not know the basis on which Godaddy.com allocates its positions, be it on a “commission” or pay for position situation if you will, on basis of popularity, on the amount of money they make on each new registration or a combination thereof.
Here is the current ranking order on Godaddy.com site for domain extensions:
Before the fold (Before you have to move your mouse down for more choices):
.Co is clearly the big winner on placement on Godaddy right now.
Anytime in life when you have a big winner, you also have a big loser.
So who is the big loser on Godaddy.com right now?
The .TV extension is way down the list, relegated to a alphabetical listing, well below 46 other extension including some pretty uninteresting ones by domainer standards including, .Ws, .Ag, ..Ms., .Nu. .Tc, and .Tk just to name a few.
I have quite a few .TV domains, so I take no pleasure in saying this but .TV placement on Godaddy is not going to help it gain registrations and acceptance, keeping in mind once again that Godaddy is responsible for 1/2 of all new domain registrations.