According to MAGNAGLOBAL, a media forecasting company, global online advertising will rise by 12.4% during 2010, to $61.0 billion dollars.
In 2010, Paid Search will account for $29.8 billion of that $61 Billion, up by 16.5% over 2009.
MAGNAGLOBAL says over the next five years, online advertising is expected to by an average rate of 11.0% through 2015.
So by 2015 online advertising will account for $103 billion dollars a year in sales.
Latin America is expected to be the fastest growing region, with 13.3% growth over the next five years.
Another media research company, eMarketer reported this week that it estimates the Internet will account for 15.1% of total media spending this year , with Search remain by far the biggest single category at $12.4 billion, or nearly half of overall online ad dollars.
eMarketer also predicted that online advertising will account for 20% of all ad dollars by 2014.
Now if we can only get our PPC revenue to reflect this it would be great.