Whether you watch American Idol or not you have probably heard, what is turning out to be the hottest saying in the country; “pants on the ground” sometime this week.
The catch phrase comes from an audition of Larry Platt on this weeks America Idol Audition show. (click here to watch the clip)
Even the quarterback of the Minnesota Vikings Brett Favre got into the action today, after winning his playoff game he was shown on TV doing his own version of “Pants On The Ground“. (Click here to watch that video)
A direct search for the term “pants on the ground” returns more than 26,000,000 million results.
The domain pantsontheground.com was registered back on November 6th 2009, by a “Patrick Lynn” of North Hollywood California.
I was wondering why someone would register such a strange expression back in November and even wrote to the registrant a few days ago to ask them why, and how they got lucky enough to register the domain months ago.
I did not get an answer.
Digging a little deeper, I found the Supervising Producers for the episode that aired this week are listed as: Patrick Lynn and Megan Michaels
Unlike the performance and result shows for American Idol, the auditions are held months prior to air.
Now I’m sure there are a lot of Patrick Lynn’s in the US, even in California, but you got to thinks its a strong possibility that the producer working on the show, saw the tremendous potential of owning the domain of what was certain to become a media phenomenon and the producer and registrant maybe one in the same.
Of course it could be just a very, very big coincidence.
The domain’s traffic as you would expect is skyrocketing.
Alexa.org is ranking the site as the 151,000 most popular in the US and the show only aired less than a week ago.
Unfortunately for the registrant, the domain is parked with the registrar, so the only one making money on this domain name so far is Godaddy.com.