If you could use the domain Scifi.com or Syfy.com what would you chose.
I would guess that 99.999% of domainers would go with Scifi.com (the .001% goes to the owner of syfy.com).
However that is just what the scifi channel announced they are doing this effective July 7th.
The Scifi Channel, owned by Universal, which also owns NBC, is as a Major Media company as you can get, made the announcement on Monday that they were changing their name from the SciFi Channel to Syfy.
As part of the switch in its name, it also announced its official site would change from scifi.com to syfy.com
Saying that scifi was too “geeky” of a term, holding the network back.
Of course to domainers, syfy.com would be a domain you might only consider if scifi.com was not avalaible for purchase, those Madison Avenue suit type continue to demonstrate that they don’t get it when it comes to domains.
Universal also owns USA Network which made a poor 4 figure digit offer last year to acquire a domain we owned, inplainsight.com AFTER season 1 of that show started. That show turned out to be a ratings hit.
Season 2 of InPlainSight starts on April 19th.
Scifi.com for syfy.com?
Strike 2 for Universal.