Coca-Cola announced today that it has launched "its biggest marketing campaign in a decade, uniting its four brands under one new tagline: "Taste the Feeling". "Coca-Cola today announced that for the first time, all Coke Trademark brands will be united in one global creative campaign: “Taste the Feeling.” "The soft drinks giant will ditch the different brand personalities across Red Coke, … [Read more...]
Google Starts Rolling Out Fully Designed The New Google+
In a blog post today, Google introduced the world to the new Google+ "Today, we’re starting to introduce a fully redesigned Google+ that puts Communities and Collections front and center" "Communities, which now average 1.2 million new joins per day, and Collections, which launched just five months ago and is growing even faster. Whether it’s the Nonfiction Addiction Community, where people … [Read more...]
Big Up Swing In Personal Domain Registration To Point To Social Media Sites
GoDaddy Inc. (NYSE: GDDY), and Verisign (VRSN) are seeing an upswing in people registering "personal domain names" just to point them to their social media sites. It seems people have gotten the word that they don't control their social media pages, the underlying social media company's do so they are registering these personal domain names and pointing them to a their social media … [Read more...]
Study on Facebook Users: 14% Check It During A Funeral; 15% in The Shower
Stop Procrastinating published the results of a survey of 2,000 people that use Facebook Regularly and it contains some pretty interesting results: 56% described their Facebook use as compulsive and of these, 68% were worried by their inability to control their use of Facebook. Examples include: Leaving a restaurant meal with friends or their partner to visit the bathroom or toilet to … [Read more...]
A Band You Never Heard Of Bitches About Having To Pay For Pavement.com or The FB Page
A interesting story in contactmusic.com, about a band from the 90's name Payment is bitching about not being able to simply get the domain name Pavement.com and/or a Facebook page by that name that is held by one of those nasty "Cybersquatters". Here is the title of the story: "Rockers Pavement Spent Years With No Official Presence On Social Media Because They Refused To Pay A Fortune To A … [Read more...]
Twitter and Facebook Gaining in Popularity when it comes to News
Twitter and Facebook are becoming go to sources for news An article published today on Marketing Land looked at a recent survey that showed Facebook and Twitter gaining credibility when it comes to getting news. I would say the one cautionary note about all this is the millions of spoof accounts out there, or sites that say they are parody and users still overlook that disclaimer, and treat … [Read more...]
Inc.com Says Guru & Ninja Are 2 of the 12 Worst Things You Can Call Yourself On Linkedin
An interesting post by Inc.com on the worst things you can call (or refer) yourself on Linkedin and out of the 12 words you can use the authors says that two of the words are also new gTLD's. "There are so many terrible words people use to make themselves sound exciting on LinkedIn." Guru and Ninja both make the list. If these words are bad to refer to yourself on linked in by the same … [Read more...]