According to reports, at the opening sessions of the AdTech show in Chicago on tuesday, all opening speakers agreed there is a dire need for more accurate, actionable metrics, as well as greater interactivity with consumers for online advertising budgets to grow. "It's not enough to be marginally better than Google," quipped keynote panelist William Leake, president and CEWO of Apogee … [Read more...]

Rackspace the huge hosting company goes to market on Friday with its IPO. The ten-year-old company logged net revenues of $362 million in 2007, and a profit of $17.8 million. It’s offering 15 million shares at between $12 and $16 per share in a Dutch auction format (what Google used for its IPO), and it’s backed by some great names in venture capital, including Sequoia and Norwest Venture … [Read more...]

Education.com has just secured $9.75 million in new funding to further develop its site, from Series B funding by: California Technology Ventures, Azure Capital Partners, TeleSoft Partners Education.com delivers content geared toward parents of school aged kids. Offerings range from getting children ready for kindergarten to dealing with bullies and finding the best school. The … [Read more...]

According to reports Dell will take another shot at a digital music player to compete with the ipod. The music player could ship as early as September, and be priced at less than $100. Dell has applied to register Zingspot as a trademark with the U.S. Patent and Trademark Office. It describes it as "an Internet consumer platform to allow users to access and purchase digital entertainment … [Read more...]

Wikipedia, which receives it material largely from unpaid, anonymous contributors has a new competitor. Google is taking the wraps off its own internet encyclopedia called "Knol". Knol says Google, is designed to give people a chance to show off and profit from  their expertise on any topic. For the past seven months Knol, had been limited to an invitation-only audience of contributors … [Read more...]