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TheDomains.com

Google banning ads on a host of government documents

March 20, 2020 by Raymond Hackney

Google ad bans

Google is going to be banning ads on a whole host of categories that deal with government documents and other services.

Mark Irvine at Wordstream reported that Google has long had a problem with those operating in a so-called grey area. They do not like people making money charging for a service that is otherwise free.

Personally I had a document I needed to get and the government website I went to was kind of a mess.

There was no clear process for how fast I would get the document I needed, so I used another service that charged $30. It was quick and delivered when they said it would. Now I did not click an ad so they would have got my business anyway.

Google apparently has been troubled by this for a long time, they don’t like the middleman making money off of antiquated or confusing government processes.

Wordstream listed the categories to be blocked from ads:

Included in this new policy, Google announced it would not allow ads promoting the acquisition, renewal, replacement, or retrieval of government documents, including:

  • Passports and other forms of national ID
  • Visas and Electronic Travel Authorizations (ETAs)
  • Driver’s licenses
  • Hunting and fishing licenses
  • Gun licenses and registration
  • Proof of permanent residency
  • Proof of immigration status/registration
  • Birth, death, and marriage certificates
  • Military records

Additionally, Google’s new policy prohibits ads for services in assisting people to:

  • Apply for government benefits.
  • Change their official name or address.
  • Claim or pay money to a local government organization.

Check out the whole article on Wordstream

Filed Under: Advertising, Google

About Raymond Hackney

Raymond is a writer, domain trader and consultant based in Pennsylvania. Raymond is the founder of 3Character.com and TLDInvestors.com.

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