Bloomberg published a piece today that dealt with global search data on bitcoin vs gold.
“Buy Bitcoin” seems to have surpassed “Buy Gold” as indicated by Google trends.
From the article:
According to Google Trends, global searches for “buy bitcoin” have overtaken “buy gold” after previously exceeding searches for how to purchase silver. Last month, the amount of gold changing hands on BullionVault’s online trading platform dropped by almost a third from the 12-month average.