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TheDomains.com

Is .London Killing The Value Of .Uk Domains?

September 8, 2014 by Michael Berkens

If you have been following NameJet.com over the past couple of weeks you couldn’t help but notice the number of two letter .co.uk and .Uk that have been at auction.

Two letter domain names are some of the most valuable Internet real estate space.

In the past few weeks over 50 two letter .co.uk and .Uk domain names have been at auction at NameJet.com

As you can see from the list below, no two letter .UK domain name sold.

We don’t know what the reserve price of any of the two letter .UK domain name were but none reached reserve and I don’t think I saw  bid in the $xx,xxx range for any.

In all only 9 of 59 domain names at auction sold and all were of the two letter .co.uk variety with the highest price paid being $4K with most domains selling in the mid $2K range.

Meaning of course that 50 of 59 domain names didn’t sell and none of the .UK domains

So what do you think is it a  .London effect?

sq.co.uk $2,800.00
xp.co.uk Lost $2,600
xp.co.uk Lost $2,600
zg.co.uk Lost $2,600
xu.co.uk Lost $2,700
yu.co.uk Lost $2,700
sq.co.uk Lost $2,800
wu.co.uk Lost $3,200
yt.co.uk Lost $4,000
nm.uk Reserve Not Met –
nm.co.uk Reserve Not Met –
lc.uk Reserve Not Met –
lc.co.uk Reserve Not Met –
uu.co.uk Reserve Not Met –
uu.uk Reserve Not Met –
tg.uk Reserve Not Met –
tf.co.uk Reserve Not Met –
tg.co.uk Reserve Not Met –
xy.co.uk Reserve Not Met –
xy.uk Reserve Not Met –
tf.uk Reserve Not Met –
ka.uk Reserve Not Met –
yy.uk Reserve Not Met –
yy.co.uk Reserve Not Met –
ka.co.uk Reserve Not Met –
rk.uk Reserve Not Met –
ln.uk Reserve Not Met –
nc.uk Reserve Not Met –
nc.co.uk Reserve Not Met –
rk.co.uk Reserve Not Met –
ln.co.uk Reserve Not Met –
ng.uk Reserve Not Met –
ng.co.uk Reserve Not Met –
lj.uk Reserve Not Met –
lj.co.uk Reserve Not Met –
nf.uk Reserve Not Met –
nf.co.uk Reserve Not Met –
ri.co.uk Reserve Not Met –
ri.uk Reserve Not Met –
xv.uk Reserve Not Met –
xv.co.uk Reserve Not Met –
ux.uk Reserve Not Met –
yc.uk Reserve Not Met –
yc.co.uk Reserve Not Met –
ue.uk Reserve Not Met –
ux.co.uk Reserve Not Met –
ue.co.uk Reserve Not Met –
vd.uk Reserve Not Met –
xp.uk Reserve Not Met –
vd.co.uk Reserve Not Met –
qx.uk Reserve Not Met –
qx.co.uk Reserve Not Met –
xu.uk Reserve Not Met –
yu.uk Reserve Not Met –
zg.uk Reserve Not Met –
sq.uk Reserve Not Met –
gj.uk Reserve Not Met –
yt.uk Reserve Not Met –
wu.uk Reserve Not Met –

Filed Under: .London, .UK, New gTLD's

About Michael Berkens

Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.

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Comments

  1. Konstantinos Zournas says

    September 8, 2014 at 11:14 am

    Totally unrelated events.
    Flooding a reseller venue such as Namejet that is dominated by US domainer buyers with tens .co.uk and .uk domains that are NOT sold as pairs will get you these prices.
    Miss, miss, miss and miss.

  2. cmac says

    September 8, 2014 at 11:20 am

    registries seem to think that people and businesses have unlimited amounts of money to put towards domains. so now if you’re in London, you need .co.uk, .uk, and .london….what’s next?

  3. Domain Observer says

    September 8, 2014 at 11:36 am

    Scottish people may be eagerly waiting for .Scotland.

    • Volker Greimann says

      September 9, 2014 at 4:58 am

      Actually, if they get their own country, they would be eligible for their own two-letter code instead…

  4. Michael Berkens says

    September 8, 2014 at 11:48 am

    They are not going to have to wait long

    http://dotscot.net/

  5. +++ Amazing Domains +++ says

    September 8, 2014 at 12:48 pm

    A: “no”

  6. Vendita Auto says

    September 8, 2014 at 1:51 pm

    @Konstantinos Zournas. Agree.
    I also know it would be the same for most cc’s Two letters are for international corporates (com) The cc’s are irrelevant in this market.

  7. Joseph Peterson says

    September 8, 2014 at 5:46 pm

    According to my records, NameJet has had 27 LL.co.uk transactions. 8 of the 9 lowest were the few .CO.UK domains that sold last month. The rest were from 2013 and ranged in price from $3.5k to $9.1k.

    By doubling the number of domain requirements for buyers (i.e. .CO.UK + .UK), the prices OUGHT to be cut in half. Naturally, reserves based on former days will be met less frequently.

    Moreover, most people recognized that bidding on either the .CO.UK or .UK at auction would leave the remaining domain vulnerable to price manipulation. We can see now that the winners of those 8 .CO.UK domains are in a very bad spot. Who knows how much the seller will now demand for the other half?

    .LONDON has nothing whatsoever to do with this.

  8. h4ck3r says

    September 9, 2014 at 1:13 am

    Did you not participate because of .LONDON? or simply because you didn’t see the investment potential?

    Seems odd that the co.uk / .uk weren’t paired and odder that you’d go after one without the other. Have to agree with JP on that.

  9. frank.schilling says

    September 9, 2014 at 1:19 am

    Yes.

    2-4 letter acronyms and numeric domains without additional meaning (strings such as 888 or 123 have meaning beyond the numbers themselves) will be diluted lower by the addition of dozens of viable generic extension alternatives. 2 to 4 character and numeric .shop .link .web .world and other alternatives will take some of the aura surrounding the .com version away over time. While those strings are not mature alternatives yet (dot web isn’t even out yet), they are coming and the market is pricing those changes in. The fact that namejet is a US based market and these are UK strings is completely irrelevant. I paid 10k a string for 8 two character .co.uk names from a british registry run auction, and i live in the Cayman Islands… the domain name business and smart money are global. They speak English in America too.

    • Konstantinos Zournas says

      September 9, 2014 at 6:55 am

      Hhhmmm NO. Frank you are alone on this one.

      kk.com and dn.com were sold for millions and value of these domains in not going down any time soon.
      And giving vague statements will not help your case. 2 letter .com are a mile away from 4 letter .com.
      In my opinion 4 letter .com were never that valuable. Only some very good combinations were.

      Namejet is not even catching expired .co.uk domains so UK domainers do not frequent Namejet for .co.uk so it was harder to reach to them with such an auction. And how many domainers from the US do you know that buy .co.uk domains? 3? 5 maybe?
      Do you know how many .co.uk domains over 20k has Namejet sold in the past 2 years? Less than 20 from what I see.

      Try replying with facts for once smarty money.

      • leo says

        September 9, 2014 at 8:41 am

        “and value of these domains in not going down any time soon”
        That’s not a fact, that’s a prediction, just like Frank’s prediction that .com’s value will be diluted to other strong generic TLDs.

        Then both your predictions are influenced by the fact you have a vested interest in .com retaining its value and Frank has a vested interest in new gTLDs succeeding, so it’s hard to see through the crap

        • Konstantinos Zournas says

          September 9, 2014 at 9:06 am

          Mine is based on past sales while Frank’s is based on pretty much nothing but this failed Namejet auction on .co.uk domains.
          Actually I don’t know what Frank’s prediction is because he has said that .com value is not coming down any time soon and he is selling his .com domains at record breaking prices. So if he is talking about a 20% dilution 20 years from now I actually don’t really care today.

          I have both .com and new gltds. It’s hard to see through the crap when people are constantly saying one vague thing after the other and their opinion is changing with the context: .Com is king when talking about .com and .com is shit when talking about New gTLDs. Moderation is king and it seems to have died with the New gTLDs.

          • Konstantinos Zournas says

            September 9, 2014 at 9:07 am

            Oh and I bet that Frank’s vested interest in .com far greater than mine!


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