There is a battle brewing between software companies Salesforce.com and Strong View Systems. The battle is over a recently launched product from Salesforce.com called, Social Studio. The product was launched in May and Strong View Systems has had a trademark on the name since 2010.
The domain name SocialStudio.com has been registered at Network Solutions since 1999, the domain is just a Network Solutions landing page and is under privacy. Matthew Klein who has really come on to the drop catching scene over the last two years regged the .net in March of 2014, he has it listed for sale at $825. Someone out of Mexico just registered the .org. The biz,info and .us are unregistered.
PC World wrote on the story:
Salesforce.com recently launched a new product called Social Studio in spite of the fact that an existing, competing product had already used that name for years, marketing software vendor StrongView Systems alleges in a new trademark-infringement lawsuit.
But StrongView had already obtained a trademark for that name in 2010, according to its lawsuit filed last week in U.S. District Court for the Northern District of California.
Salesforce.com’s Social Studio competes directly with StrongView’s product of the same name, the suit states. In addition, Salesforce.com uses a similar color scheme to one StrongView has used to promote its product suite, it adds.
Salesforce.com either “knew, or should have known of StrongView’s prior use and established rights,” the suit alleges. Even after notifying Salesforce.com in writing of its infringement, the vendor is still using the Social Studio brand name and the similar color scheme, it adds.