Top Level Domain Holdings Limited (LON:TLDH) said on Tuesday it has won won the private auction for the new gTLD .Wedding and lost the auction for .Green
The net cost of securing .Wedding after losing .Green was $2,321,300.00
The figure quoted includes funds it will receive from its unsuccessful participation in the auction of the .GREEN domain name as well as a rebate from ICANN for its withdrawal of its application for .Green
The other applicants for .Green were Rightside and Afilias one of which one the private auction, but neither has withdrawn their application.
The losing applicants for .wedding were Donuts and What Box?
There is also an new gTLD application for a .Wed which is owned by another company.
Shares of the company are at 16.75P up about 2% in trading in London today
TODH, which recently raised £21mln, is changing its name to Minds + Machines as well as its status – from investment firm to operating company.
.Wedding is a great niche string. Bundle it with an easy website builder and it should sell easily.