Google announced a new product today called Chrome Cast which is described as something like Apple TV which allows users to stream videos from a phone or tablet to their TV using Chrome.
Google doesn’t own the domain name ChromeCast.com that honor goes to a media design and IT consulting company out of Edmonton, Alberta, Canada which registered the domain name back when it was formed in 2002.
For those that of the opinion that a company like Google doesn’t need a domain to match every product, they do in fact own a domain name for the Chrome Cast product and that domain name is ChromeCast.tv
The domain name ChromeCast.Tv was just registered last week by the brand protection company Mark Monitor.com on July 18th although it is not yet resolving.
However MarkMonitor failed to register the domain name Chromecasttv.com which is available as of time of publication.
We will track the traffic on ChromeCast.com and see how big of a spike in traffic the media design company gets out of the product launch which should be easy to see since as time of publication ChromeCast.com has no Alexa, Compete or Quantcast rank.