ICM Registry, the registry operator for the .XXX top-level domain (TLD) for online adult entertainment, is hosting a webinar tomorrow “to explore and explain the impact new Internet Top Level Domains (TLD) will have on trademarks and brands.”
“”ICM Registry, the owner and operator of the .XXX TLD, will walk participants through the importance of gaining control of brands and trademarks online, how to safeguard against mis-use and what companies can do if they find their brand is being used by someone else in the .XXX domain. ICM Registry is recognized by ICANN and law enforcement as setting new best practice standards in the Internet domain industry.””Key executives and panelists will share with webinar participants the how-to’s of protective domain registrations and the surprising benefits.”
What:
“IP PROTECTION: PORN, BRANDS AND THE INTERNET – The Impact of New Web Properties on Trademarks and Name Brands” will address the impact of the pending introduction of new TLDs and how brands can prepare.
Where:
The June 5th, 2012 presentation will be held live at 2 pm EST at no cost for attendees who register at: https://www2.gotomeeting.com/register/754201562
Why:
Marketers, major brands and trademark holders are presented with myriad issues as a slew of new Internet properties come online with pending ICANN approval of new TLDs. Each new TLD poses new threats to any brand’s equity and integrity. ICM Registry, the owner and operator of the .XXX Internet TLD will bring together the leading brand and IP leaders for a discussion on the importance of gaining control of brands and trademarks online, how to safeguard against misuse, and what can be done if a brand is being used by someone else in the .XXX domain.”
Who:
- Kristine Dorrain, Esq. National Arbitration Forum
- Robert J. Kimmer, Esq., Rader, Fishman & Grauer PLLC
- Sheri Falco, Esq., ICM General Counsel
- Tony Farrow, ICM Chief Operating Officer
“ICM continues to take a critical leadership position in helping brands preserve their Intellectual Property and integrity. ”
“As part of the company’s December 2011 launch of the world’s only internet TLD dedicated to adult entertainment, ICM has adopted industry-leading best practices to create a safe place for visitors to interact with online adult entertainment.”
“The .XXX TLD has more than 215,000 domains under management.
In addition ICM said they already applied for the new gTLD’s of .sex, .porn and .adult
Is ICM really the one who should be explaining the potential TM issues with new extensions?
They built their entire extension on defensive regs and “protect your brand” marketing.
They have no credibility on the subject.
Brad
Brad
Well in that case the flip side is no one knows more about it then
The seminar will be subtitled…
“Our rollout was a complete failure and why the gTLD’s will be too”.
There’s way too much hype for the new gTLDs. It’s going to be like being a little kid on Christmas with high expectations, and then being disappointed when it’s over because you didn’t get what you wanted. Or like investing in Facebook on day 1. Take your pick.