American Express and JPMorgan Chase, and Citi.
In the TechCrunch goes on to say that Rearden just acquired “HomeRun.com, creator of the HomeRun social buying service and its OfferEngine platform, which powers group commerce programs for third-party consumer websites.”
Just a little while back the domain name HomeRun.com sold for $131,000 at a Moniker auction.
The article quotes Patrick Grady, founder and CEO of Rearden Commerce:
“Adding the expertise in social commerce and game mechanics from the HomeRun.com team, along with their pioneering work in self-service merchant tools, aims to instantly enhance the value of the Deem platform and ecosystem.
Ultimately, we are seeking to fundamentally transform commerce by perfecting the interaction between buyers and sellers by correlating an individual’s preferences, location and circumstances with all the options available from merchants – and presenting just those that are relevant to that buyer.”
Looks like the buyers of Homerun.com hit one out of the park when they acquired this domain,
Another deal showing that a brandable domain name probably is the cheapest investment a company with aspirations can make