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TheDomains.com

All You Need Is One Domain, To Understand The Value Of Domains: Guitars.co.uk

August 17, 2009 by Michael Berkens

A story in thecoventrytelegraph today demonstrates that you only need to own 1 domain to understand the value of domains.

The owner of the domain Guitars.co.uk turned down an offer of $45K, plus a percentage of future profits saying that he would need at least $170K for the domain.

“The domain name has given me an international presence on the web I’d otherwise struggle to get”.

“So anything less than £100,000 ($170K) just wouldn’t be feasible.”

“He’s not had to spend a penny in advertising since he bought the address, while many of his rivals pay somewhere between £800-£1,000 to take out a page in an industry magazine.”

“Because of its universally appealing name he says his site receives 800 hits a day, helping him to sell at least 20 specialist guitars a week.”

The domain holder then goes on to say:

“It’s interesting that with the economic slump, the value of property, and almost everything else, seems to be falling. But the Internet is still going strong.”

A real case study that shows the value of a great generic domain.

Filed Under: Domain Industry

About Michael Berkens

Michael Berkens, Esq. is the founder and Editor-in-Chief of TheDomains.com. Michael is also the co-founder of Worldwide Media Inc. which sold around 70K domain to Godaddy.com in December 2015 and now owns around 8K domain names . Michael was also one of the 5 Judges selected for the the Verisign 30th Anniversary .Com contest.

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Comments

  1. Jack says

    August 18, 2009 at 5:34 am

    The owner is right i agree with his statements.

  2. Anil says

    August 18, 2009 at 11:07 am

    Good & unique piece of information !

    Thanks !


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