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YP.Com Sold to Yellow Pages For $3,850,000

Posted on December 29, 2008
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According to SEC filing,  a public company Live Deal Inc. (NASDAQ:LIVE),  sold the domain YP.com, on November 5, 2008, to YellowPages.com LLC for $3,850,000.

The domain, according to the company, was an active site and was the source of ongoing revenues from the sale of Internet Advertising Packages.

The site current is branded as Yellow Pages.com

The Seller is now using the domain LiveDeal.com

No doubt a significant part of the purchase price was due to the revenue derived by the site, but still is a positive development for the domain industry.

12 thoughts on “YP.Com Sold to Yellow Pages For $3,850,000”

  1. Jake says:
    December 29, 2008 at 5:03 pm

    Wow.

    That’s a huge sale, and great news for the industry!

  2. wannadevelop.com says:
    December 29, 2008 at 5:53 pm

    All cash deal… Sweet 😉

  3. JB says:
    December 29, 2008 at 8:46 pm

    I think it was worth more.

  4. Rob Sequin says:
    December 29, 2008 at 10:43 pm

    Great news. I own stock in LIVE and would love to see a nice bounce tomorrow morning.

  5. Rob Sequin says:
    December 29, 2008 at 10:45 pm

    If this stock bounces high it just might catch the attention of some mainstream investors.

    “Hey, why is this domain stock popping? $3.5million dollars in revenue for the sale of one domain? Huh? I need to invest in domains.”.

    Could be great news for all of us!

  6. question says:
    December 29, 2008 at 11:05 pm

    The yellowpage.com URL was acquired by AT&T for something insane like $100 million a while back, but they acquired the yellow pages brand online by doing so. So this is a follow up and yp.com redirects accordingly.

  7. Greg Nelson says:
    December 29, 2008 at 11:45 pm

    @ Rob or anyone…

    How is this a domain stock? They did own 1 great domain, but have sold it and now it appears to me may end up being a backend provider or directory and classified software in short order. I (as with AT&T must have) see little development on the YP.net they retained, (but am surprised that was not “thrown” into the deal) and yellow-page.net is a pure SEO play at best.

    Are you sure you are not thinking of an invested in LiveCURRENT?

    Does anyone know if Live Deal is a domain company really?

  8. RegFeeNames.com says:
    December 30, 2008 at 5:03 am

    Another great domain sale for the industry!

    Yellow Pages do own some great names and shows how they get it!

    Lets hope they realise that they need to drop the book and focus more online!

    Regards,

    Robbie

  9. MHB says:
    December 30, 2008 at 8:38 am

    Greg is right this company is not Live Current, another public company that owns a lot of great domains.

    This company is a real company, publically traded, under the symbol of LIVE and it appears it just sold its major asset.

    It looks like to me they are rolling up their previous clients ads into the new platform, hoping to retain the ones they can, without the brandablity of YP.com.

  10. don says:
    December 30, 2008 at 11:16 am

    this is a drop in the bucket for at&t and the owners of yellowpages.com, I think you will see more media companies scooping up the truly brandable directories & aggregator sites…they are losing tons of money in the print world and are looking to transition their sales platforms online as quick as possible, I think this is more of a defensive buy than anything else, yp.com really does not compare to yellowpages and I dont think they will do much advertising of this domain

  11. Greg Nelson says:
    December 30, 2008 at 11:25 am

    I think the move my ATT is great. I think they could use yp.com for mobile. Quick link in.

  12. Rob Sequin says:
    December 30, 2008 at 12:30 pm

    I guess Live Deal (NASDAQ:LIVE) and Live Current (OTC:LIVC) are two different companies and Live Deal is the one that sold the domain.

    Live Current is up 53% today while Live Deal is only up 2%.

    (I own stock in LIVC)

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