In an interview with iTWire, ICANN CEO, Paul Twomey, said that he expects ICANN to start accepting application for the new gTLD”s by mid 2009.”
Aside from restrictions in relation to trademarks, intellectual property rights, potentially confusing names like .kom and some character strings that will cause problems for the Internet’s name servers, like .1234, Twomey said names would be allocated on a first come first served basis.
Names can be up to 64 roman characters in length, opening up the possibility of any company registering its brand as a gTLD. Twomey said he also expected generic names like .shop, and .sales to be popular, but added, “it is hard for us to know, because it has now got to the stage where people are keeping quiet about their plans.”
Even with a price set of $185,000 per application, Twomey stressed that this was not intended to make profit for ICANN.
“We had to make sure that [applicants for the new gTLDs] were not being subsidised by existing top level registrants. So we decided the process should be cost neutral and we put a lot of work into determining what it should be.”
Twomey said he did not expect a domain name like rush for the new gTLDs.
“We are not expected tens of thousands – this is not like getting a domain name.”
Wow I had been thinking that there would be hundreds of new domain extension, but Twomey in saying he does not expect “ten’s of thousands” application, might be thinking he is going to get thousands of applications.
The unanswered question is what the effect of hundreds, maybe thousands of new extensions will have on existing domain names.