We just went through the zone file for the .email new gTLD to see what interesting new domain registrations I found.
I couldn’t help miss the registrations by a organization out of Los Alamitos, CA named Viva Las Vegas who wound up getting a great domain in LasVegas.email, but went after and got domain names matching some trademarked and well known companies.
It should be noted all these were acquired before general avaliabity so the company paid extra to get priority registrations on these .email registrations:
The company also got its matching domain vivalasvegas.email.
The comapny also got three domains that could go either way as being a brand or generic but based on these three registrations taken as a group as well as other registrations, I don’t think a URS or UDRP panel would look kindly on them: