Today we have the first.
In an interview with worldipreview.com, Professional services firm KPMG says they are going to replace KPMG.com with .KPMG the new gTLD they applied for.
KPMG is a worldwide company, which operates in more than 155 countries and employs close to 155,000 people according to David Green, head of global digital marketing who was interviewed for the story
“It’s a massively scalable database; these registry systems have a proven ability to host millions of unique entries,” he says. “And you have more secure point-to-point Internet communications as well as unique addressing, which is where most of the conversation during the application stage was focused.”
Its a very long and detailed interview that lays out KMPG vision for its new gTLD and the advantages they believe operating off their new gTLD will give them over operating off of KMPG.com