A reader noticed that DomainTools.com has undergone a pretty dramatic designed home page today.
The home page has a much more modern look and feel.
Interestedly DomainTools.com which seemed to start out as a product geared towards the domainer community is now highlighting the usefulness of the site as a tool for Law Enforcement and Brand Protection Companies.
According to Tim Chen of DomainTools.com, the general context of site resign is really the the homepage which was meant to:
-starting to focus on our buying segments, rather than being what many people think of as a ‘collection of tools for domainers’
-to specifically add content for the enterprise buyers, who have been a fast-growing segment for us. These are folks that need more than an individual membership (bulk data, custom parsing, group memberships, APIs, etc)
“It’s important to note that our domaining customers remain very important. ”
“For them though, the DT homepage is not necessarily terribly relevant. ”
“We have a follow-on project to redesign this page: whois.domaintools.com to better service our important domaining clientele. ”
Here are some pretty impressive numbers of DomainTools.com records that are on the front page of the site now:
BY THE NUMBERS