Brands Are Missing The Boat Catching Cheap TM Domains On The Drop & Saving UDRP Money
Brands which have endlessly expressed their concerns over cybersquatting in the new gTLD’s space and complained about the cost of enforcement of their trademarks in existing TLD’s and ccTLD’s are still missing a huge opportunity to secure dropping trademark infringing domains for nominal fees.
Brands which spent thousands of dollars to bring a single UDRP are failing to take advantage of registering dropping trademark infringing domains which would save them not only a huge amount of money but also the time it takes to get the domain while allowing others to monetize the domains.
Here are just a few examples of some bang on TM domains that dropped in the last couple of weeks and were registered by someone other than the brand holder.
In most of these cases the domain names were not immediately re-registered on the drop but a day or two later, meaning that if the Brand Holders had placed a back order on the domains they most likely would have gotten them for a nominal fee instead of now having to spend thousands of dollar each to get back in a UDRP:
As you can see from the list these are not typo domain names, but bang on domains spelled correctly and strongly related to the Brand.
There are a few other domains that dropped that are still available to be registered days later.
We are publishing this list just to demonstrate that Brands are not taking advantage of the cheapest method of brand protection which is spending nominal money to obtain the domain in the drop.
We would urge you not to register any of these domains unless you are the trademark holder:
While brand holders may not want to go through drop lists everyday to find TM domains, there are certainly enough others people going through the lists that they could pay a nominal fee to attempt to acquire the domains.