Are The .Net Costumes Domains At Webfest The Best In The Auction? Here’s The Numbers

When we published our poll a few days ago asking what domain name at Webfest, with a reserve price of $100K or more would sell, we notice 3 of the domain names were .Net’s; Halloweencostumes.net, Costumes.net and Costumes.net.

We reached out to Moniker.com to get more information on these domain and asked why they were priced into the six figures.

The short answer is each of the domains make quite a bit of money.

Here are the details:
Halloweencostumes.net

Includes Rev producing website, that averages 50000 monthly unique visitors. Revenue for 2012 = $227,081. at roughly 50% margins. Inquire further with howardK@moniker.com

Costumes.net

Includes Rev producing website, that averages 26000 monthly unique visitors. Revenue for 2012 = $119,900. at roughly 50% margins. Inquire further with howardK@moniker.com

Costume.net

Includes Rev producing website, that averages 25000 monthly unique visitors. Revenue for 2012 = $86,250. at roughly 50% margins.

Code and graphics of the front end website come with the sale but they are not selling any inventory or customer lists, however the seller will give the names of all the suppliers.

The sites get mostly new traffic every month and the peak season is Halloween on these sites.

The website is the front end only since current owner uses the back end to run over 100 sites, so buyer would need to
Run on their own Database

It’s not an affiliate or rev share situation.

If you want any additional information you can contact Howard Kopp

Comments

  1. says

    The problem, Berkens, is that you don’t add your true perspective in the quasi-promotions you write in these articles. If you don’t think it’s a great opportunity, you should reflect that in the article. A lot of people look up to your opinion in this space. I admonished you about the new gtlds last year about the same thing.

  2. says

    Domen

    I would love to know how I’m benefiting from this “Quasi-promotion ” since I don’t own these domains, I don’t own moniker or its parent company, none of them even advertise on the blog.

    Maybe take it for what it is, a story about something going on in the industry.

    I don’t have to opine on every post I write

  3. bnalponstog says

    What’s the downside of buying a domain (halloweencostumes.net) that returns the buy price in 1-2 years?

    Conversely, why would you sell a property at 1-2x annual revenue?

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