I have at least another couple of hours trying to digest all of the 1,931 applications released by ICANN in the Big Reveal but already have found some pretty big surprises.
Apple didn’t apply for .App
The owner of the biggest App Store in the world didn’t make application, but Amazon and Google did.
Apple also didn’t apply for .Mac
Facebook did not apply for .Facebook or for any other new gTLD.
Twitter didn’t apply.
eBay an often used example of a .Brand did not apply.
Microsoft applied for 11 new gTLD’s but didn’t apply for .Search.
Google applied for .Search
There are a few companies that applied for new gTLD’s that you normally wouldn’t have thought would have
Walmart applied for 6 new gTLD’s
Google applied for over 90 Generic new gTLD terms making it the 2nd largest applicant.
Yahoo only applied for 2 new gTLD’s .Yahoo & .Flickr
There was only 1 application for .Education
There were more applications for .Rugby than .Football
ICM owner of .XXX is the only applicant for .Porn and .Adult and one of only
There are as many applications for .Sex as .Goo (2)